Occupation
Marketing Manager
A Marketing Manager oversees the planning, execution, and measurement of marketing campaigns, leading a team or coordinating across specialists to meet growth and brand objectives. They set digital marketing strategy, manage SEO/SEM initiatives, and oversee campaign management using marketing automation platforms like HubSpot or Marketo. This mid-to-senior role also requires fluency in Google Analytics to report results to executive stakeholders and refine strategy based on performance data.
Duties & responsibilities
- Develop and execute integrated marketing campaigns across digital channels to drive customer acquisition and revenue
- Lead strategy and planning for marketing initiatives aligned with business growth objectives
- Manage marketing budgets, vendor relationships, and cross-functional coordination with sales and product teams
- Measure campaign performance using analytics tools and reporting to inform strategy refinement
- Build and scale marketing programs from conception through execution and optimization
- Collaborate with creative, sales, and technical teams to translate business goals into marketing initiatives
What Marketing Manager roles involve, from employers’ own postings.
How much does a Marketing Manager make?
Employers posting Marketing Manager roles list a median of $172,000 a year (middle half $136,000–$205,000), from 115 postings that state pay.
77% of open Marketing Manager roles publish a range. Only some employers state pay, and the ones that do skew to California and New York, where the law requires it. Which states’ postings state pay
Who is hiring for Marketing Manager roles?
149 open Marketing Manager roles from 101 employers; the most at Intuit, Menlo Ventures Portfolio and Notion, and in New York, California and Texas.
From employers’ own postings, as of.
Marketing Manager in the job market
Last checked October 28, 2026
- Open roles
- 149
- Employers
- 101
- Median pay
- $172,000
- Disclose pay
- 77%
on Career App right now
hiring for it
from 115 roles
of these roles
Career ladder
Often comes from
Often leads to
Similar roles
Open Marketing Manager roles (149)
MARKETING SPECIALIST
Air Force Personnel Center
Randolph, TX · $90,823 – $118,072
This Air Force civilian role manages marketing programs and campaigns to recruit for the Air Force Civilian Service, handling everything from advertising strategy to research design and vendor contracts. It suits someone with marketing research expertise and federal procurement knowledge who can coordinate multi-channel recruitment initiatives.
Via USAJOBS · Apply there ↗
Marketing Manager
FLIR Systems
Milpitas, CA
Listed on FLIR Systems’s careers site · Apply there ↗
Marketing Manager
CFA Institute
Listed on CFA Institute’s careers site · Apply there ↗
Marketing Manager
Brown–Forman
Dallas, TX
Listed on Brown–Forman’s careers site · Apply there ↗
Campaign Manager, Brand
Notion
Full-time · San Francisco, CA · $174,000 – $195,000 · Remote
Campaign Manager, Brand will conceptualize and execute integrated marketing campaigns that bring Notion's product capabilities and customer stories to target audiences across individuals and enterprises. This role suits experienced marketers who excel at creative strategy, can collaborate across product and design teams, and want to build brand campaigns in the AI-native workspace category.
Listed on Notion’s careers site · Apply there ↗
Digital Marketing & Product Integration Specialist
Planar Systems
Full-time · Hillsboro, OR
This role combines digital marketing with product launch management for LED and LCD display technology, requiring someone to create campaigns, manage product content across platforms, and coordinate international marketing efforts with teams in China. It suits marketing professionals with B2B experience and fluency in Mandarin Chinese who want to work across content creation, product strategy, and international collaboration.
Listed on Planar Systems’s careers site · Apply there ↗
Director of Organic Growth - SEO | AEO (Remote)
Rula
Full-time · Remote - United States · $189,000 – $220,448
This is a senior marketing leadership role that oversees organic search and AI-powered discovery channels as a growth engine for a mental healthcare platform. It suits experienced SEO leaders who want to shape strategy in the emerging AEO space while building and scaling a team in a remote-first, mission-driven environment.
Listed on Rula’s careers site · Apply there ↗
Senior Growth Marketing Manager
Spot & Tango
Full-time · New York, NY · $160,000
This role oversees YouTube, search, and emerging paid channels for a direct-to-consumer pet food brand, optimizing customer acquisition and testing new platforms. It suits experienced performance marketers who combine analytical rigor with creative partnership and want to shape growth strategy at a fast-growing company.
Listed on Spot & Tango’s careers site · Apply there ↗
Senior Retail Marketing & Retail Partnerships Manager
Tonal
Austin, TX · $120,000 – $155,000 · Remote
This role owns retail marketing strategy and communications across Tonal's store network of roughly 130 locations, building programs and processes for in-store activation, partner relationships, and team alignment from the ground up. It suits someone who has scaled retail or channel marketing programs before and wants to own a complete function rather than execute existing campaigns.
Listed on Tonal’s careers site · Apply there ↗
Senior Manager, Demand Generation
Assort Health
Full-time · San Francisco, CA · $165,000 – $195,000 · Remote
Assort Health seeks a strategic demand generation leader to build and execute multi-channel marketing programs that drive qualified pipeline for their AI-powered healthcare platform. This high-ownership role combines hands-on campaign execution with data analysis and cross-functional collaboration, suited for a marketer comfortable with growth-stage ambiguity who can connect marketing activities directly to revenue.
Listed on Assort Health’s careers site · Apply there ↗
Likely next role (20)
Where Marketing Managers commonly go next: Marketing Director.
Marketing Director
CNA Financial
Listed on CNA Financial’s careers site · Apply there ↗
Marketing Director
Lego USA
Listed on Lego USA’s careers site · Apply there ↗
Director of Trade Marketing & Events, Pro Americas (Hybrid Role - New York)
Olaplex
Full-time · New York, NY · $165,000 – $185,000
This role leads the end-to-end trade marketing strategy and experiential events for OLAPLEX's professional channel across North America, managing both the strategic vision and day-to-day execution of campaigns, trade shows, and stylist activations. It suits an experienced marketing leader with a track record in B2B beauty or salon channels who can balance big-picture GTM thinking with hands-on event delivery and cross-functional collaboration.
Listed on Olaplex’s careers site · Apply there ↗
Director, Performance Marketing
Help Scout
United States · $198,000 – $218,000 · Remote
This role leads Help Scout's paid marketing strategy across channels like search and display, reporting to the VP of Marketing and driving signups and revenue growth. It suits someone with 7+ years of B2B SaaS performance marketing experience who can own strategy end-to-end, from channel evaluation to pipeline impact, while partnering across sales, product, and leadership.
Listed on Help Scout’s careers site · Apply there ↗
Senior Director US Omnichannel/ Digital Engagement
Biogen
Full-time · Cambridge, MA · $234,000 – $322,000
This senior leadership role drives the transformation of Biogen's US omnichannel and digital engagement strategy, combining AI-powered personalization with brand marketing execution across multiple therapeutic areas. The position suits an experienced digital strategist who can lead teams, influence executives, and translate business objectives into seamless customer experiences across all touchpoints.
Listed on Biogen’s careers site · Apply there ↗
Director, Affluent Commercialization & GTM, Marketing Services
Visa Inc.
Full-time · San Francisco, CA · $178,300 – $285,600
This Director role leads the development and go-to-market strategy for Visa's affluent-focused Marketing Services offerings, translating product strategy and sponsorship assets into client-ready solutions. It suits experienced marketing or commercialization leaders who can build operating models, create executive narratives, and drive cross-functional alignment in a matrixed environment.
Listed on Visa Inc.’s careers site · Apply there ↗
Director, Global Oncology Marketing - Prostate Cancer
Merck
Full-time · $190,800 – $300,300
This director-level role leads the go-to-market strategy and cross-functional launch efforts for a new oncology treatment in late-stage development for metastatic prostate cancer. It suits experienced pharmaceutical marketers with a track record of bringing oncology products to market and managing large, matrixed teams through complex product launches.
Listed on Merck’s careers site · Apply there ↗
Sr Director, DTP, HIV, Long-Acting Treatment
Gilead Sciences
Full-time · United States - California - Foster City · $261,375 – $338,250
This senior leadership role oversees direct-to-patient marketing strategy and execution for Gilead's HIV treatment portfolio, leading a team to develop culturally competent patient campaigns across multiple channels. The position suits an experienced pharmaceutical marketer with proven people management and DTP expertise who can balance strategic vision with regulatory compliance and patient-centered advocacy.
Listed on Gilead Sciences’s careers site · Apply there ↗
Director, US Breyanzi Patient Activation Lead
Bristol Myers Squibb
Full-time · Madison, NJ · $198,130 – $240,083
This role leads patient marketing strategy for Breyanzi, a CAR T cell therapy, with responsibility for driving awareness and engagement among lymphoma patients and caregivers. The director will oversee a dedicated team, develop direct-to-patient campaigns, partner with advocacy groups, and work cross-functionally within a pharmaceutical company's fast-moving oncology environment.
Listed on Bristol Myers Squibb’s careers site · Apply there ↗
SVP, Marketing
Savage X Fenty
Full-time · El Segundo, CA · $239,800 – $340,000
Lead the global brand vision and marketing strategy for Savage X Fenty as a member of the executive leadership team, reporting to the CEO. This role combines strategic brand development with hands-on creative oversight, celebrity partnerships, and leadership of a 25-person global marketing organization for a culturally influential consumer brand.
Listed on Savage X Fenty’s careers site · Apply there ↗
Roles similar to Marketing Manager (124)
From Advertising Manager, Brand Manager, Communications Manager, Content Marketing Manager, Development Manager, Digital Marketing Manager, E-Commerce Manager, Marketing Analytics Manager, Media Buyer, Product Marketing Manager, Senior Brand Manager.
Brand Manager
Upper Deck Company
Carlsbad, CA · $80,000 – $85,000
Listed on Upper Deck Company’s careers site · Apply there ↗
Product Marketing Manager
Pluralsight
Remote - USA
Listed on Pluralsight’s careers site · Apply there ↗
Senior Digital Marketing Manager
Crusoe
San Francisco, CA · $160,000 – $190,000
Crusoe seeks a senior digital marketing leader to build and optimize their entire paid and organic demand generation engine, running campaigns across search, social, email, and account-based channels. This role suits someone comfortable balancing big-picture strategy with hands-on execution in a fast-growing AI infrastructure company.
Listed on Crusoe’s careers site · Apply there ↗
Communications Manager
Relativity Space
Long Beach, CA
Listed on Relativity Space’s careers site · Apply there ↗
Product Marketing Manager
Rakuten.com
San Mateo, CA
Listed on Rakuten.com’s careers site · Apply there ↗
Podcast Media Manager
Menlo Ventures Portfolio
Full-time · New York, NY · $200,000 – $255,000
This role leads Anthropic's podcast advertising strategy, managing placements across 100+ shows and building creative partnerships that go beyond standard ads. It's ideal for someone with deep experience managing podcast budgets at tech companies who can balance strategic planning with hands-on execution across scripts, negotiations, and performance tracking.
Listed on Menlo Ventures Portfolio’s careers site · Apply there ↗
Product Marketing Manager
Future Co
Full-time · New York, NY · $90,000 – $120,000
This role owns a customer segment or product area within Future's commercial portfolio, identifying and validating new opportunities, shaping commercial strategy, and launching offerings that drive revenue growth. It suits someone who can combine customer research with commercial instincts to move beyond executing existing plans and instead identify what to build next.
Listed on Future Co’s careers site · Apply there ↗
Product Marketing Manager, Strategic Partnerships
Greenhouse
Full-time · Anywhere in the United States · $116,900 – $149,000
This role owns the go-to-market strategy for Greenhouse's partner ecosystem, crafting narratives and campaigns that help customers and field teams understand how partnerships create value. It suits a product marketer comfortable balancing strategic thinking with cross-functional execution across product, sales, and partnerships teams.
Listed on Greenhouse’s careers site · Apply there ↗
Senior Manager, Executive Communications
Cohere
Full-time · New York, NY · $155,000 – $240,000 · Remote
Cohere seeks a senior communications leader to build out their executive storytelling function, reporting to and advising C-suite executives across the company's expansion into regulated enterprise and government markets. This role suits someone experienced in pre-IPO tech communications who thrives partnering closely with founders and senior leaders to amplify company narrative at scale.
Listed on Cohere’s careers site · Apply there ↗
Digital Marketing Manager
Deseret Book Company
Corporate Office
Listed on Deseret Book Company’s careers site · Apply there ↗
What employers state they pay
Median
$172,000
Middle half
$136,000 – $205,000
From 115 of 149 open roles — the 77% that publish a range, annualized to USD. Only some employers state pay, and the ones that do skew to California and New York, where the law requires it.
Who employers are hiring
- Entry2%
- Mid31%
- Senior36%
- Lead / Staff / Principal10%
- Management20%
- Executive1%
From 135 roles whose posting states a level.
Skills Marketing Manager postings ask for
Measured from the 149 open roles, not from a curated list.
- Salesforce21 roles14.1%
- Campaign Management20 roles13.4%
- Marketing Automation18 roles12.1%
- Email Marketing16 roles10.7%
- Data Analysis15 roles10.1%
- A/B Testing14 roles9.4%
- Account-Based Marketing12 roles8.1%
- Digital Marketing12 roles8.1%
- Customer Relationship Management (CRM)11 roles7.4%
- Google Ads10 roles6.7%
Where Marketing Manager roles are
Among the 106 of 149 open roles we could place on a map.
- New York42
Employers hiring Marketing Managers
101 in total, most open roles first.
Intuit11 roles- MPMenlo Ventures Portfolio6 roles
- NNotion5 roles
- BPBlumberg Portfolio4 roles
- SSuno4 roles
- AAhrefs3 roles
- AHAssort Health3 roles
Blackstone Group3 roles
Reports on Marketing Manager hiring
- 18,599 Roles Opened and 8,090 Closed This Week, With Michigan Nearly TriplingOct 24, 2026
- Product Manager Posted Pay Median Drops to $192,500 From $220,000Oct 21, 2026
- Georgia Added 204 New Roles This Week, Up 9.7% While Postings Fell OverallOct 18, 2026
- 10,470 Roles Closed Against 8,663 New Openings This WeekOct 17, 2026
- Software Engineer Posted Median Drops to $237,500, but Only 22 Listings Carry ItOct 15, 2026