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Occupation

Media Buyer

A Media Buyer plans and purchases advertising space across digital and traditional channels, using programmatic advertising platforms and tools like Google Ads to place campaigns efficiently. They handle media planning, negotiate rates with publishers and ad networks, and track performance through analytics to optimize spend, typically within a marketing or advertising agency team. The role fits a numbers-savvy negotiator who can balance budget discipline with campaign reach and effectiveness.

Duties & responsibilities

  • Negotiate rates and terms with publishers, ad networks, and station groups to secure optimal pricing and placement
  • Plan and execute advertising campaigns across digital channels using demand-side platforms and programmatic tools
  • Optimize media spend by analyzing performance data and adjusting bidding strategies to meet client KPIs
  • Manage multiple concurrent campaigns while balancing budget constraints with campaign reach and effectiveness
  • Translate analytics and performance metrics into actionable recommendations for campaign improvement
  • Collaborate with creative teams, account managers, and clients to align media strategies with marketing objectives
  • Monitor campaign performance and troubleshoot technical issues across advertising platforms

What Media Buyer roles involve, from employers’ own postings.

How much does a Media Buyer make?

Too few Media Buyer postings state pay to publish a median yet: 5 of 5 open roles do, and we wait for 25.

Who is hiring for Media Buyer roles?

5 open Media Buyer roles from 4 employers.

From employers’ own postings, as of.

Media Buyer in the job market

Last checked October 28, 2026

Open roles
5

on Career App right now

Employers
4

hiring for it

Median pay
—

not enough disclosed

Disclose pay
—

of these roles

Career ladder

Often comes from

Often leads to

Open Media Buyer roles (5)

Podcast Media Manager

Menlo Ventures Portfolio

Full-time · New York, NY · $200,000 – $255,000

This role leads Anthropic's podcast advertising strategy, managing placements across 100+ shows and building creative partnerships that go beyond standard ads. It's ideal for someone with deep experience managing podcast budgets at tech companies who can balance strategic planning with hands-on execution across scripts, negotiations, and performance tracking.

Listed on Menlo Ventures Portfolio’s careers site · Apply there ↗

Senior Specialist, Direct Negotiation

Known

New York, NY · $80,000 – $90,000

This role leads negotiations with digital media vendors and manages direct IO partnerships for a data-driven creative agency. It suits someone with agency experience who can balance strategic vendor relationships with execution across display, video, and other digital channels.

Listed on Known’s careers site · Apply there ↗

Programmatic Media Manager

Tatari

Full-time · San Francisco, CA · $80,000 – $100,000

Tatari seeks a Programmatic Media Manager to own streaming TV and performance marketing campaigns end-to-end, optimizing for client KPIs and translating data into actionable recommendations. This role suits someone with 2+ years in digital media who can balance hands-on campaign management with either direct client relationships (for the Direct Brands track) or sole ownership of agency partnerships.

Listed on Tatari’s careers site · Apply there ↗

Sr. Professional, Media

Under Armour

Full-time · Baltimore, MD · $75,000 – $100,000

Under Armour seeks a media professional to execute brand and product campaigns across digital channels, working with creative and agency partners to deliver integrated marketing initiatives. This role suits someone with media planning or buying experience who thrives in fast-paced environments and can collaborate across teams to bring campaigns to life.

Listed on Under Armour’s careers site · Apply there ↗

Senior Specialist, Programmatic

Known

New York, NY · $80,000 – $90,000

Join a collaborative data-driven agency to manage programmatic advertising campaigns across multiple platforms, optimizing media spend and ensuring client success through strategic execution and troubleshooting. This role suits someone with hands-on DSP experience who thrives in translating analytics into actionable advertising decisions.

Listed on Known’s careers site · Apply there ↗

Likely next role (1)

Where Media Buyers commonly go next: Media Director.

Apply for Media Director at Samsung Semiconductor on their siteSamsung Semiconductor

Media Director

Samsung Semiconductor

Plano, TX

Listed on Samsung Semiconductor’s careers site · Apply there ↗

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Listed on Brown–Forman’s careers site · Apply there ↗

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Listed on Notion’s careers site · Apply there ↗

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Listed on Planar Systems’s careers site · Apply there ↗

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Listed on Rula’s careers site · Apply there ↗

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Listed on Spot & Tango’s careers site · Apply there ↗

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Listed on Tonal’s careers site · Apply there ↗

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Listed on Assort Health’s careers site · Apply there ↗

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