Skill
Marketing Analytics
Marketing and Social Media
Marketing analytics is the practice of measuring, managing, and analyzing marketing performance data to maximize effectiveness and optimize return on investment. It involves tools that track metrics like conversion rates, customer acquisition cost, and campaign attribution across channels such as email, social media, and paid search. Marketing analysts and data-driven marketers use these insights to justify budget allocation and refine campaign strategy.
Marketing Analytics in the job market
Last checked September 13, 2026
- Open roles
- 17
- Employers
- 15
- Median pay
- —
- Disclose pay
- —
on Career App right now
hiring for it
not enough disclosed
of these roles
Open roles requiring Marketing Analytics (17)
Marketing Director Global AI Enablement
Brown–Forman
This role leads the strategic adoption of AI across a global brand's marketing organization, responsible for evaluating the marketing technology stack, designing AI-driven workflows, and guiding teams through organizational change to embed AI efficiencies across brand planning, creative production, media, and measurement. It suits an experienced marketing leader with deep process expertise who thrives at the intersection of marketing, technology, and enterprise transformation.
Listed on Brown–Forman’s careers site · Apply there ↗
B2B Field Marketing Vice President– North America Services
Mastercard
Full-time · $189,000 – $359,000
Mastercard is seeking a Vice President to lead B2B field marketing strategy and execution for Services across North America, managing regional campaigns, team leadership, and cross-functional partnerships to drive pipeline and revenue outcomes. This role suits an experienced marketing leader from financial services or enterprise technology who excels at translating global strategy into regional field-led programs and building strong alignment with sales leadership.
Listed on Mastercard’s careers site · Apply there ↗
Manager, Media, Tim Hortons, US
RBI
Full-time · Miami, FL
This role manages the complete paid media program for Tim Hortons' US operations, partnering with their media agency to plan, execute, and analyze campaigns across TV, digital, social, and outdoor channels. It suits a strategic thinker with hands-on experience challenging agency recommendations and translating performance data into budget allocation decisions.
Listed on RBI’s careers site · Apply there ↗
SVP, Marketing - Digital Strategy & Insights
Blackstone Group
Full-time · New York, NY · $185,000 – $250,000
This role leads digital strategy and insights capabilities for Blackstone's wealth management division, overseeing the consolidation of analytics programs, driving digital transformation initiatives, and serving as a trusted advisor to senior leadership. It suits experienced marketing leaders with a track record of cross-functional program management, technology roadmap influence, and translating data into business impact.
Listed on Blackstone Group’s careers site · Apply there ↗
eCommerce Director, Wolverine
Saucony
Rockford, MI
Lead eCommerce strategy and operations for a major footwear and apparel company, overseeing digital revenue growth, marketing spend, merchandising, and customer experience across multiple established brands. This role suits an experienced director-level eCommerce leader who can drive commercial results while managing cross-functional teams and complex organizational dynamics.
Listed on Saucony’s careers site · Apply there ↗
Performance Marketing Specialist Marketplaces
Levi Strauss & Co.
Full-time · €57,800 – €77,000
This role owns performance marketing strategy and execution for Levi Strauss & Co.'s European marketplace business, balancing paid media campaigns, budget allocation, and cross-functional alignment to drive customer acquisition and return on advertising spend. It suits marketing professionals with 3–5 years of digital or retail media experience who thrive on data-driven optimization and stakeholder management across complex, multi-market environments.
Listed on Levi Strauss & Co.’s careers site · Apply there ↗
Senior Director, North America Marketing
Columbia Sportswear
Full-time · Portland, OR
Lead Columbia Sportswear's North America marketing strategy and team, overseeing integrated campaigns across brand communications, retail, digital, and partnerships to drive consumer demand and regional growth. This role suits an experienced marketing executive who can align strategy with business results and lead senior leaders through complex, matrixed organizations.
Listed on Columbia Sportswear’s careers site · Apply there ↗
Head of Demand Engine
Notion
Full-time · San Francisco, CA · $245,000 – $275,000 · Remote
Lead the strategy and execution of Notion's demand generation programs across campaigns, digital, paid channels, and events to create qualified pipeline. This role suits experienced B2B marketing leaders who combine strong taste in program design with operational discipline, data fluency, and the ability to build and lead teams in a fast-moving environment.
Listed on Notion’s careers site · Apply there ↗
Senior Integrated Campaigns Manager
Vercel
New York, NY · $150,000 – $207,000
Vercel seeks a senior marketing leader to design and execute integrated, multi-channel campaigns that drive developer adoption and enterprise revenue across the company's AI infrastructure platform. The role sits at the intersection of product marketing, demand generation, and cross-functional coordination, requiring someone who can translate technical products into compelling narratives for both developers and enterprise buyers.
Listed on Vercel’s careers site · Apply there ↗
Senior Manager, Marketing Intelligence
The Knot
Full-time · Remote - United States · $122,000 – $186,600
This role leads marketing performance analysis and strategic forecasting for a global wedding and event platform, working across paid media, SEO, and acquisition channels to inform $40M+ in annual spend decisions. It suits analysts and strategists with 6–8 years of experience in marketing intelligence, FP&A partnership, or business analytics who can translate complex data into executive narratives and thrive in cross-functional environments.
Listed on The Knot’s careers site · Apply there ↗
Asked for alongside Marketing Analytics
Measured from the 17 open roles that name Marketing Analytics — not from a curated list.
- Account-Based Marketing3 roles17.6%
- Brand Strategy3 roles17.6%
- Email Marketing3 roles17.6%
Roles that use Marketing Analytics
Employers hiring for Marketing Analytics
15 in total, most open roles first.
- MMastercard2 roles
- NNotion2 roles
- Blackstone Group1 role
- Brown–Forman1 role
- Columbia Sportswear1 role
- ESEpidemic Sound1 role
Related skills
Curated neighbors in the taxonomy, whether or not employers ask for them together.