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Performance Marketing Manager

A Performance Marketing Manager plans, runs, and optimizes paid media advertising campaigns across channels like search, social, and display, using marketing analytics to track return on ad spend and campaign effectiveness. They run A/B tests and apply SEO/SEM and conversion rate optimization techniques to continuously improve funnel performance and lower acquisition costs. This role typically sits within a marketing or growth team, reporting on measurable, revenue-driving results rather than brand awareness alone.

Duties & responsibilities

  • Manage paid advertising campaigns across channels like search, social, display, and mobile to drive customer acquisition and revenue
  • Analyze performance data and metrics to track return on ad spend, conversion rates, and campaign effectiveness
  • Optimize campaign budgets, bidding strategies, and audience targeting to improve efficiency and lower acquisition costs
  • Design and execute A/B tests and structured experiments to identify high-performing creatives and messaging
  • Monitor campaign performance in real time and adjust targeting, creative, and spend allocation to meet goals
  • Collaborate with cross-functional teams including product, analytics, and creative to align campaigns with business objectives
  • Build and maintain tracking infrastructure, conversion events, and attribution models to measure campaign impact

What Performance Marketing Manager roles involve, from employers’ own postings.

How much does a Performance Marketing Manager make?

Too few Performance Marketing Manager postings state pay to publish a median yet: 6 of 11 open roles do, and we wait for 25.

Who is hiring for Performance Marketing Manager roles?

11 open Performance Marketing Manager roles from 10 employers; the most at EverAI, Allegiant and Belkin.

From employers’ own postings, as of.

Performance Marketing Manager in the job market

Last checked October 28, 2026

Open roles
11

on Career App right now

Employers
10

hiring for it

Median pay
—

not enough disclosed

Disclose pay
—

of these roles

Career ladder

Open Performance Marketing Manager roles (11)

Apply for Performance Marketing Manager at Mural on their site

Performance Marketing Manager

Mural

United States Remote · $131,840 – $164,800

Listed on Mural’s careers site · Apply there ↗

Senior Performance Marketing Specialist

GOAT GROUP

Remote US · $75,520 – $111,000

This role manages paid advertising campaigns across Meta, TikTok, and YouTube for a sneaker and streetwear marketplace, with a focus on creative testing and incrementality measurement. The position suits experienced performance marketers who are comfortable with data analysis, AI tools, and translating ad platform metrics into strategic insights.

Listed on GOAT GROUP’s careers site · Apply there ↗

Junior Performance Marketer (Full Remote - Europe)

EverAI

Europe · €37,000 – €47,000 · Remote

Join EverAI's marketing team to drive user acquisition across major ad platforms like Meta and TikTok, executing campaigns and optimizing funnels for a rapidly scaling AI companionship platform. You'll analyze performance data, coordinate with creative teams, and launch new acquisition channels while working closely with the CMO in a fully remote, fast-paced environment.

Listed on EverAI’s careers site · Apply there ↗

Apply for Performance Marketing Manager at Allegiant on their site

Performance Marketing Manager

Allegiant

Las Vegas, NV · $80,000 – $100,000

Listed on Allegiant’s careers site · Apply there ↗

Senior Performance Marketing Manager

Duolingo

Full-time · New York, NY · $142,800 – $193,200

This role leads global mobile user acquisition campaigns for Duolingo across platforms like Google and Meta, optimizing large eight-figure budgets for growth and retention. It suits someone with deep mobile app marketing experience who enjoys hands-on optimization work and can translate performance data into strategic recommendations for leadership.

Listed on Duolingo’s careers site · Apply there ↗

Head of Paid Social, Insurance

Launch Potato

Anywhere (remote)

This role leads Meta and TikTok paid social campaigns for auto insurance at scale, with direct responsibility for margin and growth. It suits someone with years of hands-on performance marketing experience in regulated verticals who thrives on solving hard problems—creative fatigue, attribution noise, compliance constraints—rather than maintaining existing playbooks.

Listed on Launch Potato’s careers site · Apply there ↗

Intuit

Performance Marketing Manager II

Intuit

Charlotte, NC

This role leads paid search strategy and execution for Credit Karma's personal loans and acquisition campaigns, focusing on efficient customer acquisition and brand protection. It suits someone experienced in paid search who enjoys rigorous testing, data analysis, and cross-functional collaboration to drive growth.

Listed on Intuit’s careers site · Apply there ↗

Belkin

Performance Marketing Coordinator EMEA

Belkin

Full-time · Hemel Hempstead

This Performance Marketing Coordinator role focuses on managing paid search and retail media campaigns across platforms like Amazon and Bol.com, along with SEO optimization to drive eCommerce revenue. The position suits someone with 1-2 years of digital advertising experience who is analytically minded, detail-oriented, and ready to work cross-functionally in a collaborative tech company environment.

Listed on Belkin’s careers site · Apply there ↗

Performance Marketing Manager, Display & CTV

Novig

Full-time · New York, NY · $100,000 – $130,000

Build and scale display and CTV advertising campaigns for a sports prediction market platform, owning the entire performance marketing operation from campaign structure through tracking and optimization. This role suits hands-on marketers who want to move fast, test constantly, and directly control the growth levers without layers of process or bureaucracy.

Listed on Novig’s careers site · Apply there ↗

Sr. Performance Marketing Manager, Paid Social

Suno

Full-time · New York, NY · $145,000 – $170,000

This role leads paid social advertising strategy and execution for a rapidly growing AI music platform, managing budgets at scale and optimizing for conversions across web and mobile globally. It suits someone with 3+ years of hands-on paid social experience who combines deep analytical rigor with the initiative to build systems and workflows independently.

Listed on Suno’s careers site · Apply there ↗

View all 11 on Jobs

Likely next role (21)

Where Performance Marketing Managers commonly go next: Marketing Director.

Apply for Marketing Director at Air Mobility Command on their site

Marketing Director

Air Mobility Command

Fairchild AFB, Washington · $65,000 – $75,000

Via USAJOBS · Apply there ↗

Apply for Marketing Director at CNA Financial on their siteCNA Financial

Marketing Director

CNA Financial

Listed on CNA Financial’s careers site · Apply there ↗

Apply for Marketing Director at Lego USA on their siteLego USA

Marketing Director

Lego USA

Listed on Lego USA’s careers site · Apply there ↗

Director of Trade Marketing & Events, Pro Americas (Hybrid Role - New York)

Olaplex

Full-time · New York, NY · $165,000 – $185,000

This role leads the end-to-end trade marketing strategy and experiential events for OLAPLEX's professional channel across North America, managing both the strategic vision and day-to-day execution of campaigns, trade shows, and stylist activations. It suits an experienced marketing leader with a track record in B2B beauty or salon channels who can balance big-picture GTM thinking with hands-on event delivery and cross-functional collaboration.

Listed on Olaplex’s careers site · Apply there ↗

Director, Performance Marketing

Help Scout

United States · $198,000 – $218,000 · Remote

This role leads Help Scout's paid marketing strategy across channels like search and display, reporting to the VP of Marketing and driving signups and revenue growth. It suits someone with 7+ years of B2B SaaS performance marketing experience who can own strategy end-to-end, from channel evaluation to pipeline impact, while partnering across sales, product, and leadership.

Listed on Help Scout’s careers site · Apply there ↗

Biogen

Senior Director US Omnichannel/ Digital Engagement

Biogen

Full-time · Cambridge, MA · $234,000 – $322,000

This senior leadership role drives the transformation of Biogen's US omnichannel and digital engagement strategy, combining AI-powered personalization with brand marketing execution across multiple therapeutic areas. The position suits an experienced digital strategist who can lead teams, influence executives, and translate business objectives into seamless customer experiences across all touchpoints.

Listed on Biogen’s careers site · Apply there ↗

Visa Inc.

Director, Affluent Commercialization & GTM, Marketing Services

Visa Inc.

Full-time · San Francisco, CA · $178,300 – $285,600

This Director role leads the development and go-to-market strategy for Visa's affluent-focused Marketing Services offerings, translating product strategy and sponsorship assets into client-ready solutions. It suits experienced marketing or commercialization leaders who can build operating models, create executive narratives, and drive cross-functional alignment in a matrixed environment.

Listed on Visa Inc.’s careers site · Apply there ↗

Merck

Director, Global Oncology Marketing - Prostate Cancer

Merck

Full-time · $190,800 – $300,300

This director-level role leads the go-to-market strategy and cross-functional launch efforts for a new oncology treatment in late-stage development for metastatic prostate cancer. It suits experienced pharmaceutical marketers with a track record of bringing oncology products to market and managing large, matrixed teams through complex product launches.

Listed on Merck’s careers site · Apply there ↗

Gilead Sciences

Sr Director, DTP, HIV, Long-Acting Treatment

Gilead Sciences

Full-time · United States - California - Foster City · $261,375 – $338,250

This senior leadership role oversees direct-to-patient marketing strategy and execution for Gilead's HIV treatment portfolio, leading a team to develop culturally competent patient campaigns across multiple channels. The position suits an experienced pharmaceutical marketer with proven people management and DTP expertise who can balance strategic vision with regulatory compliance and patient-centered advocacy.

Listed on Gilead Sciences’s careers site · Apply there ↗

Bristol Myers Squibb

Director, US Breyanzi Patient Activation Lead

Bristol Myers Squibb

Full-time · Madison, NJ · $198,130 – $240,083

This role leads patient marketing strategy for Breyanzi, a CAR T cell therapy, with responsibility for driving awareness and engagement among lymphoma patients and caregivers. The director will oversee a dedicated team, develop direct-to-patient campaigns, partner with advocacy groups, and work cross-functionally within a pharmaceutical company's fast-moving oncology environment.

Listed on Bristol Myers Squibb’s careers site · Apply there ↗

Roles similar to Performance Marketing Manager (38)

From Digital Marketing Manager, Growth Marketing Manager, Marketing Analytics Manager, SEO Manager, Social Media Manager.

Senior Digital Marketing Manager

Crusoe

San Francisco, CA · $160,000 – $190,000

Crusoe seeks a senior digital marketing leader to build and optimize their entire paid and organic demand generation engine, running campaigns across search, social, email, and account-based channels. This role suits someone comfortable balancing big-picture strategy with hands-on execution in a fast-growing AI infrastructure company.

Listed on Crusoe’s careers site · Apply there ↗

Group 1 Automotive

Regional Social Media Specialist – New Hampshire

Group 1 Automotive

Manchester, NH · $30 – $32 / hour

Group 1 Automotive seeks a Regional Social Media Specialist to create and manage short-form video content across four New Hampshire dealerships, rotating weekly between locations to film vehicles, customer testimonials, and staff spotlights. The role combines content production, community engagement, and reputation management with the goal of driving showroom traffic and building brand awareness through consistent, platform-specific storytelling.

Listed on Group 1 Automotive’s careers site · Apply there ↗

Social Media Manager

Rothy's

Full-time · San Francisco, CA · $120,000 – $145,000

Rothy's is seeking a creative strategist to lead their social media presence, developing content strategy and creating engaging posts across platforms for a sustainable fashion brand. This role suits an experienced content creator with a strong portfolio who can blend creative vision with data-driven decision-making and influence cross-functional teams.

Listed on Rothy's’s careers site · Apply there ↗

Filson

Social Media Manager

Filson

Seattle, WA · $80,168 – $86,000

Filson is looking for a strategic social media leader to build and execute their presence across Meta, TikTok, Pinterest and emerging platforms, combining content strategy, community management, and influencer partnerships. This role suits someone with lifestyle or fashion brand experience who can balance creative collaboration with analytical reporting and has comfort capturing content in outdoor or field settings.

Listed on Filson’s careers site · Apply there ↗

Apply for Social Media Manager at iHeartMedia on their siteiHeartMedia

Social Media Manager

iHeartMedia

Los Angeles, CA

Listed on iHeartMedia’s careers site · Apply there ↗

Apply for Digital Marketing Manager at Deseret Book Company on their siteDeseret Book Company

Digital Marketing Manager

Deseret Book Company

Corporate Office

Listed on Deseret Book Company’s careers site · Apply there ↗

Apply for Social Media Manager at Fruit of the Loom on their siteFruit of the Loom

Social Media Manager

Fruit of the Loom

Nashville, TN

Listed on Fruit of the Loom’s careers site · Apply there ↗

Apply for Social Media Manager at Amplitude on their site

Social Media Manager

Amplitude

San Francisco, CA

Listed on Amplitude’s careers site · Apply there ↗

Apply for Digital Marketing Manager at Genesys on their siteGenesys

Digital Marketing Manager

Genesys

Listed on Genesys’s careers site · Apply there ↗

Apply for Digital Marketing Manager at Tyson Foods on their siteTyson Foods

Digital Marketing Manager

Tyson Foods

Springdale, AR

Listed on Tyson Foods’s careers site · Apply there ↗

Skills Performance Marketing Manager postings ask for

Measured from the 11 open roles, not from a curated list.

Employers hiring Performance Marketing Managers

10 in total, most open roles first.

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