Occupation
Marketing Analyst
A Marketing Analyst gathers and interprets campaign, customer, and market data to help marketing teams understand performance and guide strategic decisions, typically working within a marketing or growth department reporting to a marketing manager or director. The role requires strong Excel and SQL skills for data manipulation, Google Analytics for tracking web and campaign performance, and Data Visualization tools like Tableau to present findings. A/B Testing expertise is also key for evaluating creative and messaging effectiveness.
Duties & responsibilities
- Analyze campaign performance data using SQL and analytics tools to measure marketing effectiveness across channels
- Build dashboards and visualizations in Tableau or similar tools to communicate insights to marketing teams and executives
- Conduct A/B testing and statistical analysis to evaluate creative, messaging, and campaign variations
- Track and interpret web traffic and customer behavior using Google Analytics and similar platforms
- Prepare reports synthesizing data across marketing, sales, and product systems to inform strategic decisions
- Identify performance trends and risks in marketing data to recommend optimizations and investments
- Collaborate with cross-functional teams including product, sales, and marketing operations to align on metrics and analysis needs
What Marketing Analyst roles involve, from employers’ own postings.
How much does a Marketing Analyst make?
Too few Marketing Analyst postings state pay to publish a median yet: 8 of 12 open roles do, and we wait for 25.
Who is hiring for Marketing Analyst roles?
12 open Marketing Analyst roles from 12 employers; the most at Comcast, CSX Corporation and Duolingo.
From employers’ own postings, as of.
Marketing Analyst in the job market
Last checked October 28, 2026
- Open roles
- 12
- Employers
- 12
- Median pay
- —
- Disclose pay
- —
on Career App right now
hiring for it
not enough disclosed
of these roles
Career ladder
Often comes from
Similar roles
Open Marketing Analyst roles (12)
Marketing Analyst
CSX Corporation
Jacksonville, FL
Listed on CSX Corporation’s careers site · Apply there ↗
Seasonal Coordinator, Social Analytics & Listening
National Football League
Full-time · Inglewood, CA · $30 – $35 / hour
The NFL's Social Analytics and Listening Team is hiring a coordinator to analyze international social media performance, track fan engagement, and deliver insights to stakeholders. This role suits someone with marketing or data analytics experience who wants to apply those skills in sports and social media strategy.
Listed on National Football League’s careers site · Apply there ↗
Senior Growth Marketing Analyst
LaunchDarkly
Remote - US · $116,000 – $187,660
This role combines data analytics with go-to-market strategy to optimize LaunchDarkly's product-led growth motion, requiring someone who can synthesize signals across channels and collaborate with cross-functional teams to refine how prospects and users are engaged. It suits experienced growth marketers or revenue operations professionals who thrive in ambiguous situations and can bridge the gap between product, sales, and marketing data systems.
Listed on LaunchDarkly’s careers site · Apply there ↗
Audience Growth Analyst
Sotheby's
Full-time · New York, NY · $60,000 – $67,000
This role supports SEO strategy and content optimization for Sotheby's luxury auction categories, focusing on search traffic growth through keyword research, analytics, and copywriting. It suits someone early in their marketing career who wants hands-on experience with SEO tools and the luxury goods sector.
Listed on Sotheby's’s careers site · Apply there ↗
Senior Marketing Analytics Manager
Duolingo
New York, NY · $154,700 – $209,300
Duolingo seeks a marketing analytics manager to measure and optimize the impact of their global performance marketing campaigns. This role bridges data science and marketing strategy, ideal for someone who combines SQL expertise with the ability to translate complex analyses into actionable business decisions.
Listed on Duolingo’s careers site · Apply there ↗
Marketing Analyst
Qurate Retail Group
Full-time
This role involves analyzing paid media performance and marketing investments across multiple home and apparel brands, working with data to optimize spending decisions. It suits someone with digital advertising analytics experience who is comfortable with SQL, PowerBI, and platforms like Google and Meta.
Listed on Qurate Retail Group’s careers site · Apply there ↗
Analyst Cobrand Merchandising
JetBlue
Full-time · Long Island City, NY · $67,000 – $101,000
This role coordinates digital merchandising campaigns for JetBlue's co-brand credit card across the airline's website, mobile app, and email channels. It suits organized, analytical professionals with marketing or e-commerce experience who can manage multiple stakeholders and optimize campaigns for customer acquisition.
Listed on JetBlue’s careers site · Apply there ↗
End-User Marketing Intern (Public)
Signify
Internship · Shah Alam
This internship involves market research, competitive analysis, and go-to-market strategy development for IoT lighting solutions in the retail and hospitality sectors. It suits undergraduate or master's students studying business or marketing who are interested in the IoT space and can commit full-time for 3–4 months.
Listed on Signify’s careers site · Apply there ↗
Manager, Marketing Science
The Home Depot
Atlanta, GA
Lead a team of marketing analytics professionals at The Home Depot, designing and executing measurement strategies to quantify the impact of marketing investments across the enterprise. This role suits experienced analysts ready to move into people management, combining technical expertise in causal inference and experimentation with responsibility for mentoring junior team members and translating complex findings for executives.
Listed on The Home Depot’s careers site · Apply there ↗
Performance Marketing Analyst Creatives (Mobile)
Warner Bros. Discovery
$63,000 – $117,000
This role analyzes user acquisition campaign performance for mobile games, building dashboards and reports that guide creative production decisions. It's ideal for someone with analytics experience who wants to own how marketing dollars translate into actionable insights for a creative team.
Listed on Warner Bros. Discovery’s careers site · Apply there ↗
Likely next role (2)
Where Marketing Analysts commonly go next: Marketing Analytics Manager, Marketing Analytics Specialist.
Digital Marketing Analytics Manager
Samsung Semiconductor
Plano, TX
This role leads analytics and reporting operations for Samsung's home entertainment digital marketing efforts, managing data strategy and performance tracking across channels. It suits someone with deep expertise in analytics platforms and web metrics who can translate complex data into insights for cross-functional stakeholders.
Listed on Samsung Semiconductor’s careers site · Apply there ↗
Marketing Analytics Manager
Stanley
Full-time · Seattle, WA · $125,000 – $155,000
This role builds a marketing analytics function from the ground up for a consumer goods brand, focusing on measuring marketing investment returns and brand health rather than media execution. It's ideal for someone with financial modeling expertise and brand analytics experience who wants to influence senior leadership strategy in a high-visibility, digitally-focused environment.
Listed on Stanley’s careers site · Apply there ↗
Roles similar to Marketing Analyst (83)
From Business Intelligence Analyst, Data Analyst, Digital Marketing Manager, Digital Marketing Specialist, Growth Marketer, Junior Data Analyst, Market Research Analyst, Marketing Associate, Marketing Specialist, Marketing-Specialist, Media Planner, Search Engine Optimization Specialist.
Marketing Specialist
Air Force Materiel Command
Robins AFB, Georgia · $18 – $27 / hour
This marketing role supports a military Services Squadron by managing digital presence across web and social media platforms, creating multimedia content, and executing promotional campaigns. It suits someone with design and social media skills who can work flexibly, including evenings and weekends, to cover squadron events and maintain consistent brand messaging.
Via USAJOBS · Apply there ↗
DATA ANALYTICS SPECIALIST (TITLE 5)
Army National Guard Units
Full-time · Jefferson City, MO · $89,508 – $116,362
A permanent federal role administering complex data analytics systems for the National Guard, combining technical data management with advisory responsibilities. Suited for someone experienced in analytics tools and program evaluation who can work across military systems to drive decision-making.
Via USAJOBS · Apply there ↗
Impact Monitoring Data Specialist
Development Finance Corporation
Washington, DC · $121,785 – $158,322
This role supports a U.S. development finance agency by analyzing project data and tracking whether investments achieve their intended development outcomes across sectors like agriculture and energy. It suits someone comfortable working with large datasets and translating monitoring results into insights for investment teams.
Via USAJOBS · Apply there ↗
Senior Digital Marketing Manager
Crusoe
San Francisco, CA · $160,000 – $190,000
Crusoe seeks a senior digital marketing leader to build and optimize their entire paid and organic demand generation engine, running campaigns across search, social, email, and account-based channels. This role suits someone comfortable balancing big-picture strategy with hands-on execution in a fast-growing AI infrastructure company.
Listed on Crusoe’s careers site · Apply there ↗
Business Intelligence Analyst
Country Financial
Bloomington, IL
Listed on Country Financial’s careers site · Apply there ↗
Data Analyst
U.S. Bank
Listed on U.S. Bank’s careers site · Apply there ↗
Data Analyst
Smithfield Foods
Suffolk, VA
Listed on Smithfield Foods’s careers site · Apply there ↗
Data Analyst
Rockwell Automation
Listed on Rockwell Automation’s careers site · Apply there ↗
Sr. Data Analyst - Monetization (Remote)
Mode
Full-time · Remote
This role focuses on analyzing and optimizing revenue across Mode's portfolio of mobile apps and web products, covering subscriptions, ads, and partnerships. You'll design experiments, build forecasting models, and provide recommendations on pricing and packaging to drive business growth.
Listed on Mode’s careers site · Apply there ↗
Customer Success Operations Analyst
Obsidian Securty
Full-time · US Remote (East/Central) · $120,000 – $130,000
This role builds data infrastructure and automation for customer success teams, translating business needs into AI-assisted reporting, dashboards, and workflow automation across platforms like Salesforce and Zendesk. It suits someone comfortable with ambiguity who can query modern data platforms, design LLM workflows, and partner across technical teams to modernize how customer health and renewals are tracked.
Listed on Obsidian Securty’s careers site · Apply there ↗
Skills Marketing Analyst postings ask for
Measured from the 12 open roles, not from a curated list.
- SQL6 roles50.0%
- Microsoft Excel5 roles41.7%
- Tableau5 roles41.7%
- Adobe Analytics3 roles25.0%
Employers hiring Marketing Analysts
12 in total, most open roles first.
Comcast1 role- CSX Corporation1 role
- DDuolingo1 role
- JetBlue1 role
- LLaunchDarkly1 role
- National Football League1 role
- Qurate Retail Group1 role
- SSignify1 role