Skill
Customer Segmentation
Data Science, Analytics and AI/ML
Customer segmentation is the process of dividing a customer base into distinct groups based on shared characteristics such as demographics, purchasing behavior, needs, or value to the business. Marketing, sales, and product teams use segmentation to tailor messaging, pricing, and offerings to each group rather than treating all customers identically. Common approaches include RFM (recency, frequency, monetary) analysis, behavioral segmentation, and persona-based segmentation.
Customer Segmentation in the job market
Last checked October 28, 2026
- Open roles
- 15
- Employers
- 11
- Median pay
- —
- Disclose pay
- —
on Career App
hiring for it
not enough disclosed
of these roles
Open roles requiring Customer Segmentation (15)
Manager, People Analytics & Data Science
Mercury General
Full-time · Remote, UNAVAILABLE, US · $104,839 – $252,194
This manager role leads Mercury's people analytics capability, building data pipelines, dashboards, and research infrastructure that helps leaders make workforce decisions. It combines technical depth in SQL, Python, and BI tools with business judgment to move from business questions through data models to actionable insights on talent, performance, and organizational priorities.
Listed on Mercury General’s careers site · Apply there ↗
Member Growth Operations Associate Manager
Virta Health
Full-time · Remote · $99,500 – $128,500
This role leads campaign execution and operational improvements for Virta's member communications across email, direct mail, and SMS, using Braze as the core platform. You'll own ongoing programs while building scalable workflows that enable the team to deliver more personalized outreach and reduce manual work.
Listed on Virta Health’s careers site · Apply there ↗
Senior Staff Data Scientist
Intuit
Mountain View, CA · $210,500 – $284,500
Intuit is seeking a founding Senior Staff Data Scientist to lead data strategy for a new fintech product focused on helping small businesses manage cash flow and payments. You'll develop predictive models, design experiments, and drive growth insights that directly shape product decisions for millions of SMB customers.
Listed on Intuit’s careers site · Apply there ↗
Digital - Manager/Senior Manager, Customer Insights
Aritzia
CA$100,000 – CA$300,000
Lead a growing customer insights team at a luxury fashion company, translating data into segmentation and personalization strategies that drive marketing performance. This role suits experienced analytics and marketing professionals who want to bridge technical data expertise with business strategy in a fast-paced, consumer-focused environment.
Listed on Aritzia’s careers site · Apply there ↗
Senior Manager, Lifecycle Marketing (Temporary)
The New York Times Company
Contract · New York, NY · $71 – $88 / hour
Lead lifecycle marketing strategy for The New York Times Games, designing cross-channel campaigns to keep players engaged, reduce churn, and drive reactivation. This role suits experienced marketers comfortable with data analysis and cross-functional collaboration who want to apply their skills to a major digital product.
Listed on The New York Times Company’s careers site · Apply there ↗
Senior Lifecycle Marketing Manager
Wistia
Full-time · Remote · $162,000 – $182,000
This role leads the design and execution of sophisticated lifecycle marketing programs—primarily email—that guide Wistia users from discovery through adoption and expansion, combining strategic thinking with hands-on execution and AI-driven experimentation. It suits someone with deep B2B SaaS email expertise who thrives as an individual contributor, thinks like a product marketer about user behavior, and can influence cross-functional teams to build cohesive customer engagement.
Listed on Wistia’s careers site · Apply there ↗
Campaign Strategist
Acxiom
Remote/Homebased
This role involves creating and managing data-driven campaign strategies for multiple clients simultaneously, translating business goals into detailed audience segmentation and funnel frameworks. It suits strategists who excel at bridging analytics and marketing execution, comfortable moving between deep strategic work and rapid-turnaround requests across channels.
Listed on Acxiom’s careers site · Apply there ↗
Assoc Director, IT SAP MDM and Data Governance
Gilead Sciences
United States - California - Foster City · $195,670 – $253,220
This role leads enterprise-wide master data management and governance strategy at a pharmaceutical company, overseeing data quality, standards, and platform architecture across multiple business functions. It suits an experienced data management leader with deep SAP expertise who can drive organizational change and mentor cross-functional teams.
Listed on Gilead Sciences’s careers site · Apply there ↗
Customer Data & AI Consulting Senior Manager
Accenture
A senior consulting role leading data and AI strategy projects for marketing and service optimization, suited to experienced consultants who combine functional marketing/service expertise with technical data capabilities and can drive business development across multiple industries.
Listed on Accenture’s careers site · Apply there ↗
Sr. Manager CRM
Samsung Semiconductor
Full-time · Plano, TX
This Senior Manager leads customer relationship management strategy and lifecycle marketing programs at Samsung's U.S. subsidiary, overseeing email, SMS, and loyalty initiatives across an omnichannel customer journey. The role suits marketing leaders with deep CRM platform expertise who can drive customer acquisition and retention through data-driven personalization and cross-functional collaboration.
Listed on Samsung Semiconductor’s careers site · Apply there ↗
Asked for alongside Customer Segmentation
Measured from the 15 open roles that name Customer Segmentation — not from a curated list.
- A/B Testing6 roles40.0%
- SQL6 roles40.0%
- Python5 roles33.3%
- Email Marketing4 roles26.7%
- Machine Learning4 roles26.7%
- Marketing Automation4 roles26.7%
- Predictive Modeling4 roles26.7%
- AI Personalization3 roles20.0%
Roles that use Customer Segmentation
Employers hiring for Customer Segmentation
11 in total, most open roles first.
- Intuit4 roles
- AAccenture2 roles
- Acxiom1 role
- AAritzia1 role
- Gilead Sciences1 role
- Mercury General1 role
Related skills
Curated neighbors in the taxonomy, whether or not employers ask for them together.