Occupation
SEO Analyst
An SEO Analyst researches and optimizes a website's organic search performance, typically sitting within a marketing or growth team and reporting to an SEO or Marketing Manager. Day-to-day work centers on keyword research and technical SEO audits, using tools like Google Analytics and SEMrush/Ahrefs to track rankings, diagnose crawl or indexing issues, and inform content strategy. The role suits detail-oriented, data-driven marketers who are comfortable moving between spreadsheets of search data and hands-on site diagnostics.
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