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$121,500 – $178,500
Listed on Life360’s own careers site. You apply with them directly — we never stand between you and the employer.
What this role is
This role owns Life360's organic discovery strategy across search, AI answers, and app stores, managing unified SEO, AEO, and ASO efforts while leading a content team and setting editorial direction. It suits someone with 5–8 years of content strategy and SEO experience who understands how AI systems parse content and can execute both technical and strategic organic initiatives across multiple surfaces.
Our summary, not Life360’s wording. The full posting is on their site.
Skills this role names
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What they ask for
Required
- 5–8 years of content strategy and SEO experience with measurable organic performance improvement
- Proven AEO experience and understanding of how LLMs parse content
- Strong technical SEO foundation with direct engineering collaboration
- Content strategy ownership including editorial calendars and content gap analysis
- Active use of AI tools in workflow
- Global SEO experience with hreflang and locale-specific localization
- Data-driven decision making with performance dashboard building
- Proficiency with SEO tools like Ahrefs, Semrush, or Screaming Frog
- Cross-functional collaboration skills with Engineering, Product, and Marketing
- Clear communication ability to influence prioritization without direct authority
Nice to have
- Experience with ASO platforms like AppTweak or Sensor Tower
- Experience optimizing for AI answer surfaces and generative search results