Skill
Search Engine Optimization
Marketing and Social Media
Search Engine Optimization (SEO) is the practice of improving a website's content, structure, and technical performance to rank higher in organic (unpaid) search engine results, particularly on Google. SEO professionals research keywords, optimize page content and metadata, build backlinks, and improve site speed and mobile usability to increase visibility and traffic. It's a key skill for digital marketers, content creators, and web developers aiming to grow long-term organic reach.
Open roles requiring Search Engine Optimization (1)
Editor, Audience — A.I. and Emerging Platforms
The New York Times Company
Full-time · New York, NY · $160,000 – $180,000
This role bridges the newsroom and AI platform partnerships, overseeing how New York Times journalism appears on emerging AI platforms while managing editorial standards and audience strategy. It suits someone with deep newsroom experience, strong AI and technology knowledge, and the ability to measure editorial impact across new distribution channels.
Listed on The New York Times Company’s careers site · Apply there ↗
Roles that use Search Engine Optimization
Related skills
Curated neighbors in the taxonomy, whether or not employers ask for them together.