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$200,000 – $240,000
Listed on Intercom’s own careers site. You apply with them directly — we never stand between you and the employer.
What this role is
This role leads competitive strategy and positioning for Fin's AI customer service platform, establishing a competitive intelligence function from scratch and ensuring the field can execute winning sales plays against rival products. It suits experienced product marketers who excel at translating competitive insights into field-usable narratives and battle strategies.
Our summary, not Intercom’s wording. The full posting is on their site.
Skills this role names
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What they ask for
Required
- 7+ years in product marketing, competitive intelligence, or solutions marketing at B2B SaaS
- Own end-to-end competitive strategy and ideally built a compete function from scratch
- Turn win/loss and customer research into actionable field strategy
- Build and operate content that sales teams actually use
- Excellent written communication and editorial judgment
- Read product docs, use the product, and understand technical differentiation before messaging
- Work across functions and push strategy through to execution
Nice to have
- Experience in fast-shipping product environments
- Fluent use of AI tools in own work
- Background in the AI customer service or support space
- Proactive sales play development