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The New York Times Company

Product Marketing Manager, Advertising

The New York Times Company

New York, NY · full time · Mid

$100,000 – $115,000

Listed on The New York Times Company’s own careers site. You apply with them directly — we never stand between you and the employer.

What this role is

This product marketing role manages advertising products at The New York Times, bridging the gap between the company's ad tech team and the agencies and brands who purchase ad solutions. You'll develop go-to-market strategies, gather customer feedback, and drive adoption and revenue for advertising formats and targeting capabilities.

Our summary, not The New York Times Company’s wording. The full posting is on their site.

Skills this role names

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What they ask for

Required

  • 3+ years of product marketing, marketing strategy, or go-to-market experience managing external-facing products
  • Understanding of advertising and digital media landscape
  • Strong analytical and data-driven storytelling skills
  • Customer empathy and ability to gather qualitative insights
  • Demonstrated success creating external-facing marketing assets that drive customer behavior change
  • Ability to collaborate across matrixed teams while staying results-focused
  • Comfortable presenting to various audiences from individuals to senior leadership and large groups

Nice to have

  • Bachelor's degree
  • Experience in advertising or media industry

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