Skill
Customer Discovery
Business and Management
Customer discovery is a foundational step in the lean startup methodology where founders test their assumptions about a target customer's problems and needs through direct interviews and observation, before building a full product. It's used by entrepreneurs and product teams to validate whether a real market need exists and to refine value propositions. The process typically involves talking to dozens of potential customers to gather qualitative evidence rather than relying on guesswork.
Open roles requiring Customer Discovery (2)
Founder, Instructure Foundry
Instructure
Full-time · US-REMOTE
A founder role within Instructure's New Markets division where you'll identify a customer problem, build an AI product around it, and drive it to paying customers—all within a small team backed by internal resources rather than external fundraising. This suits entrepreneurs who want startup ownership without the fundraising burden and can move from validation to revenue quickly.
Listed on Instructure’s careers site · Apply there ↗
VP of Product
Bluefish
New York, NY
Lead the complete product strategy and build the product organization at an AI-powered marketing technology startup disrupting the legacy martech space. This role suits an experienced product executive who has scaled teams in both startups and enterprises and thrives navigating ambiguity while balancing strategic vision with hands-on execution.
Listed on Bluefish’s careers site · Apply there ↗
Roles that use Customer Discovery
Related skills
Curated neighbors in the taxonomy, whether or not employers ask for them together.