MP
$255,000
Listed on Menlo Ventures Portfolio’s own careers site. You apply with them directly — we never stand between you and the employer.
What this role is
This role leads integrated marketing campaigns for Anthropic's Enterprise business, orchestrating digital, event, content, and account-based initiatives to drive demand and revenue. It suits experienced B2B marketers who excel at complex, multi-channel campaign strategy and can navigate long sales cycles with large buying committees.
Our summary, not Menlo Ventures Portfolio’s wording. The full posting is on their site.
Skills this role names
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What they ask for
Required
- Deep understanding of B2B enterprise sales cycles and buying processes
- Experience working within software companies
- Track record building and scaling integrated campaign programs across digital, events, content, and ABM channels
- Strong analytical and data-driven approach to campaign optimization
- Proven ability to contribute to demand, adoption, and revenue goals through integrated marketing
- Self-starter who can build and run sophisticated programs in small teams
- Strong project management skills managing complex multi-channel campaigns simultaneously
- Strong budgeting and financial management experience with substantial campaign budgets
- Excel at cross-functional collaboration with sales teams, agency partners, and executives
- Comfortable with ambiguity and bias toward thoughtful action
Nice to have
- 10+ years of B2B enterprise marketing experience in integrated campaigns, ABM, and demand generation
- Experience marketing AI/ML or complex technical products to enterprise customers
- Experience building and leading integrated campaign or demand generation teams
- Deep knowledge of ABM strategies and platforms like 6sense or Demandbase
- Experience at high-growth technology companies such as Stripe, AWS, Okta, Snowflake, or Workday
- Experience developing industry- or segment-specific campaign motions for regulated or vertical markets
- Experience managing and directing agency partners
- Marketing automation and campaign operations fluency with lead lifecycle management understanding
- International campaign experience and ability to localize enterprise programs across regions