Director, GTM Strategy — Multi-Platform Initiatives & Market Scale
iHeartMediaNew York, NY · full time · Director
$104,000 – $130,000
Listed on iHeartMedia’s own careers site. You apply with them directly — we never stand between you and the employer.
What this role is
This role leads the strategy to transform iHeartMedia's national advertising partnerships and multi-platform programs into scalable, market-ready offerings that local sales teams can activate across the country. You'll build frameworks and playbooks that help sellers at all investment levels understand what to pitch and how, while monitoring performance and optimizing revenue impact across markets.
Our summary, not iHeartMedia’s wording. The full posting is on their site.
Skills this role names
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What they ask for
Required
- 8+ years in GTM strategy, sales strategy, commercial operations, or product marketing
- Proven experience scaling multi-market or national-to-local initiatives
- Strong understanding of how local and national sales teams operate differently
- Experience working cross-functionally with programming, sales, and marketing teams
- Ability to simplify complex ideas into repeatable frameworks
- Ability to work independently with minimal guidance
- Experience in team and project management
- Ability to recognize and mitigate risk
Nice to have
- Media, audio, or entertainment experience