Skill

Voice of the Customer Analysis

Marketing and Social Media

Voice of the Customer (VoC) analysis is a market research and customer experience practice that systematically collects and interprets customer feedback from surveys, reviews, support tickets, and social media to understand needs, preferences, and pain points. Product managers, marketers, and CX teams use it to prioritize product improvements and align offerings with what customers actually value.

Open roles requiring Voice of the Customer Analysis (0)

None of the roles we’ve read name this skill yet. Browse all open roles.

• Market Research
• Survey Design
• Customer Journey Mapping
• Customer Experience (CX)
• Sentiment Analysis