Skill
Total Addressable Market (TAM)
Business and Management
Total Addressable Market (TAM) is a business metric representing the maximum possible revenue a company could generate if it captured 100% of the market for its product or service. Founders, investors, and strategy teams use TAM alongside SAM (serviceable addressable market) and SOM (serviceable obtainable market) to size opportunities and pitch business viability.
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Related skills
Curated neighbors in the taxonomy, whether or not employers ask for them together.