Skill
Shared Media
Marketing and Social Media
Shared media refers to online content—posts, images, videos, or reviews—that is created and distributed by users, customers, or influencers rather than a brand itself, and then reshared across social platforms. In marketing, it sits alongside paid, owned, and earned media as part of the PESO framework used to plan communications strategy. Marketers and social media managers work with shared media to build community engagement and amplify organic reach.
Open roles requiring Shared Media (0)
None of the roles we’ve read name this skill yet. Browse all open roles.
Related skills
Curated neighbors in the taxonomy, whether or not employers ask for them together.