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Customer Satisfaction (CSAT) Analysis

Data Science, Analytics and AI/ML

CSAT analysis is the practice of measuring and interpreting customer satisfaction scores, typically gathered through post-interaction surveys asking customers to rate their experience on a numeric or star scale. Customer service, support, and CX teams use this analysis to identify pain points, track performance over time, and prioritize improvements to products or service delivery. It's a core metric alongside Net Promoter Score (NPS) and Customer Effort Score (CES) in customer experience management.

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