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$110,000 – $175,000
Listed on MyFitnessPal’s own careers site. You apply with them directly — we never stand between you and the employer.
What this role is
This role leads the end-to-end execution of brand marketing campaigns for a consumer health app, owning strategy, creative briefs, agency partnerships, and performance measurement. It suits experienced brand marketers comfortable juggling multiple campaigns simultaneously while managing creative agencies and translating data into strategic decisions.
Our summary, not MyFitnessPal’s wording. The full posting is on their site.
Skills this role names
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What they ask for
Required
- 6+ years brand marketing experience at a consumer app
- Proven track record owning brand campaigns end-to-end from strategy through measurement
- Direct experience managing creative and/or media agencies, including briefs, budgets, and timelines
- Ability to translate consumer insights and performance data into strategic decisions
- Project management skills to run multiple campaigns simultaneously
- Strong written and verbal communication skills
Nice to have
- Experience with premium or subscription products
- Health or wellness brand background