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Biogen

Sr. Manager, Omnichannel Techno-Functional Business Analyst

Biogen

Cambridge, MA · Senior

$140,000 – $187,000

Listed on Biogen’s own careers site. You apply with them directly — we never stand between you and the employer.

What this role is

A senior manager role leading omnichannel marketing technology and data initiatives within a pharmaceutical company's SAFe Agile environment. This suits experienced product and delivery leaders who excel at translating complex marketing, data, and compliance requirements into scalable solutions.

Our summary, not Biogen’s wording. The full posting is on their site.

What they ask for

Required

  • Bachelor's degree in a related field
  • 7+ years in a related field with at least 2+ years in biopharma
  • Marketing technology and omnichannel delivery experience in regulated enterprise environments
  • Strong MarTech domain knowledge including marketing automation, CRM, web, content, and decisioning platforms
  • Deep marketing data expertise including sourcing, modeling, governance, segmentation, personalization, and activation
  • Experience with marketing data foundations or enterprise data platforms like Snowflake
  • Hands-on experience with marketing consent and preference management
  • SAFe delivery leadership experience including Agile Release Train and PI Planning
  • Product owner or delivery leadership experience translating business needs into epics, features, and stories
  • Cross-functional stakeholder leadership bridging marketing, data, IT, legal, and compliance

Nice to have

  • Experience with 360-degree marketing data initiatives like HCP 360 or Patient 360
  • Knowledge of data activation patterns and pushing segments into MarTech tools
  • Working knowledge of omnichannel measurement, attribution, and KPI definition

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