$136,485 – $254,664
Listed on Rakuten.com’s own careers site. You apply with them directly — we never stand between you and the employer.
What this role is
Lead Rakuten's customer acquisition strategy across search, social, mobile, and affiliate channels as a senior director managing a growing team and substantial budget. This role suits experienced growth marketers who excel at data-driven optimization, building high-performing teams, and scaling proven channels while piloting new ones.
Our summary, not Rakuten.com’s wording. The full posting is on their site.
Skills this role names
- Amplitude
- App Store Optimization
- Facebook Ads
- Google Ads
- Programmatic Advertising
- Segment
- SEM
- SEO
- Snowflake
- SQL
- Tableau
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What they ask for
Required
- 10+ years of marketing experience
- 5+ years managing and scaling marketing teams
- Experience scaling marketing channels for efficiency and lifetime value
- Expertise with Facebook, Google, Programmatic, mobile app install, and ASO platforms
- Knowledge of marketing technology tools like Amplitude, Datorama, Segment, Tableau
- Ability to manage large budgets and allocate resources effectively
- Experience communicating results to executive leadership
- Capacity to work on multiple projects with tight deadlines
Nice to have
- Experience with Snowflake and SQL
- Background in fraud detection
- Experience discovering and integrating new marketing vendors and technologies