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General Mills

Brand Manager - Minneapolis, MN

General Mills

Minneapolis, MN · full time · Senior

$110,800 – $184,800

Listed on General Mills’s own careers site. You apply with them directly — we never stand between you and the employer.

What this role is

Lead brand strategy and P&L performance for iconic General Mills consumer brands, directing cross-functional teams through integrated marketing campaigns across digital and physical channels. This role suits experienced marketers comfortable balancing innovation with business results in a complex, matrixed organization.

Our summary, not General Mills’s wording. The full posting is on their site.

Skills this role names

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What they ask for

Required

  • Bachelor's degree in Marketing, Finance, Business, or related field
  • 8+ years of progressive Brand Management, Marketing, Consulting, or Strategy experience
  • Brand Management experience
  • Team leadership experience with direct report management preferred
  • Business management experience in a matrixed environment
  • P&L ownership experience
  • Strong commercial and strategic acumen
  • Exceptional communication and influencing skills

Nice to have

  • MBA
  • CPG, Fast-Moving Consumer Goods, Food and Beverage, Pet, or Pet Food industry experience
  • Track record of coaching and developing talent
  • Customer-facing strategies and external partnerships experience

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