Senior Manager, Customer Engagement Analytics

New York, NY · full time · Senior

$130,000 – $180,000

Listed on National Football League’s own careers site. You apply with them directly — we never stand between you and the employer.

What this role is

This role leads a data analytics team that transforms fan behavior insights into marketing strategy for the NFL, partnering across multiple departments to frame business questions and deliver recommendations to senior leadership. It's suited to experienced analytics managers who thrive in collaborative environments, can mentor distributed teams, and are comfortable presenting data-driven strategy directly to executives.

Our summary, not National Football League’s wording. The full posting is on their site.

Skills this role names

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What they ask for

Required

7+ years in customer or fan data analytics
Experience translating ambiguous business questions into scoped analytical work
Experience leading or partnering with distributed or offshore teams
Advanced SQL and Python skills
Working knowledge of ML frameworks and GenAI/LLM tools
Bachelor's or Master's degree in Data Science, Business Analytics, Computer Science, Economics, Statistics, or related field
Understanding of data management principles, including identity resolution and marketing consent
Hands-on experience with modern cloud data stack (AWS, Snowflake, or Databricks)
Confident communicator comfortable presenting to senior stakeholders

Nice to have

Customer data platform experience (Adobe Experience Platform or similar)
PII management and data privacy practices familiarity
Experience with governed AI-assisted analytics workflows
Familiarity with data observability tooling (Monte Carlo, Atlan)