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Sr. Manager, Creative Strategy, Hims

Hims and Hers

US Remote · Remote · full time · Senior

$140,000 – $165,000

Listed on Hims and Hers’s own careers site. You apply with them directly — we never stand between you and the employer.

What this role is

Lead creative strategy and a dedicated team to develop high-performing video and social content for a telehealth brand across Meta, YouTube, TikTok, and emerging platforms. This role suits experienced creative strategists who combine data-driven performance marketing expertise with strong portfolio work and can balance rapid iteration with strategic thinking.

Our summary, not Hims and Hers’s wording. The full posting is on their site.

Skills this role names

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What they ask for

Required

  • 5+ years creative strategy or performance creative experience
  • Portfolio of paid social creative with demonstrated performance data and customer insight
  • Deep expertise developing creative for Meta, TikTok, and YouTube
  • Data fluency with ad performance metrics and ability to identify actionable patterns
  • Experience leading multidisciplinary creative teams
  • Ability to move quickly, make decisions with incomplete information, and iterate based on performance
  • Ability to operate within healthcare marketing and regulatory requirements

Nice to have

  • Experience in telehealth, healthcare, weight loss, or regulated/sensitive categories
  • Experience standing up in-house creative teams or transitioning from agencies
  • Experience adapting and localizing creative across international markets
  • Familiarity with UGC and creator-driven remote production models

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