Director, Fan Engagement Marketing – International Club CRM & Performance Marketing

New York, NY · full time · Director

$165,000 – $195,000

Listed on National Football League’s own careers site. You apply with them directly — we never stand between you and the employer.

What this role is

This role leads day-to-day operations of the NFL's international fan engagement services, managing a centralized team that supports all 32 clubs with localized CRM and marketing campaigns across 20+ markets. It suits experienced marketing operations leaders who excel at managing distributed teams, ensuring regulatory compliance, and driving execution quality at scale.

Our summary, not National Football League’s wording. The full posting is on their site.

Skills this role names

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What they ask for

Required

8-10+ years in CRM, lifecycle marketing, or performance-driven engagement with international exposure
Experience operating within managed services, agency, or shared-services models in global environments
Working knowledge of international data privacy and marketing regulations
Demonstrated experience managing distributed teams or partners across regions and time zones
Operational fluency with MarTech platforms including CDPs and messaging platforms
Ability to manage high-volume, deadline-driven workflows with consistency and accuracy
Background in sports, entertainment, or global consumer brands

Nice to have

Experience supporting or scaling internal agency or managed services models in complex organizations
Strong operational instincts and ability to translate strategy into repeatable execution
Comfort working in matrixed environments with multiple stakeholders
Experience partnering with Legal, Data, and Technology teams in regulated markets
Global mindset with sensitivity to cultural and regional differences