
Listed on 5W Public Relations’s own careers site. You apply with them directly — we never stand between you and the employer.
What this role is
This role leads influencer and creator strategy across multiple client programs at a growing marketing agency, requiring someone to independently develop strategies while mentoring junior team members and collaborating with senior leadership. It suits experienced influencer marketers ready to move into a leadership position with hands-on involvement in both strategy and execution.
Our summary, not 5W Public Relations’s wording. The full posting is on their site.
Skills this role names
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What they ask for
Required
- 6–8+ years in influencer marketing, creator strategy, social media, digital marketing, or integrated communications
- Meaningful hands-on influencer experience
- Ability to independently lead influencer and creator workstreams
- Strong understanding of influencer program lifecycle from strategy through measurement
- Strong strategic thinking with ability to translate client objectives and cultural trends into recommendations
- Experience leading client conversations and presenting strategies
- Strong project and program management skills for complex workstreams
- Experience managing or mentoring junior team members
- Ability to balance strategic thinking with hands-on execution
Nice to have
- Agency experience managing multiple clients and programs
- Experience supporting new business pitches
- Working knowledge of influencer measurement and reporting