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Intuit

Principal – Assisted Portfolio, Small Business Growth Strategy

Intuit

San Diego, CA · Principal

$200,500 – $277,500

Listed on Intuit’s own careers site. You apply with them directly — we never stand between you and the employer.

What this role is

This principal-level role leads strategy and growth for TurboTax's assisted small business tax offerings, overseeing customer acquisition, pricing, and retention across digital and in-person channels. It suits experienced strategists comfortable with financial modeling and cross-functional influence who want to shape a product's commercialization and market positioning.

Our summary, not Intuit’s wording. The full posting is on their site.

Skills this role names

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What they ask for

Required

  • 10+ years in strategy, growth, marketing, or product innovation
  • 5+ years leading and mentoring direct reports
  • Bachelor's degree
  • Team leadership and cross-functional collaboration
  • Financial acumen and ability to model business impact
  • Experience with customer acquisition in B2C, B2B, or B2B2C environments
  • Data-driven decision making and performance measurement
  • Strategic problem-solving through ambiguity

Nice to have

  • MBA
  • Experience in omnichannel services with digital and physical touchpoints
  • Track record of driving growth through business model innovation and monetization
  • Expertise with AI capabilities for scaling business case development
  • Experience optimizing customer journeys and pricing strategies

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