$205,000 – $277,500
Listed on Intuit’s own careers site. You apply with them directly — we never stand between you and the employer.
What this role is
This is a Principal Marketing Manager role overseeing programmatic display and video buying strategy at Intuit's B2B marketing team. It suits someone with 8+ years of hands-on programmatic experience who can balance tactical campaign optimization with strategic thinking about where the channel is heading, and who thrives working across teams without formal authority.
Our summary, not Intuit’s wording. The full posting is on their site.
What they ask for
Required
- 8+ years of programmatic buying experience with focus on paid performance and new customer acquisition
- Expertise in campaign strategy, pacing, budget management and optimization across display, video and CTV
- Strong cross-functional collaboration and influence without formal authority
- Hands-on experience with major DSPs and programmatic video/CTV formats
- Experience with ad verification and brand safety tools
- Deep knowledge of measurement beyond attribution including incrementality testing and MMM
- Ability to operate in privacy-first data environments with deterministic identity and contextual targeting
- Strong storytelling and ability to translate data for leadership audiences
Nice to have
- B2B SaaS experience
- Experience with AI-assisted and agentic buying tools
- Fluency in emerging programmatic trends like automation evolution and supply path optimization