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Biogen

Lead of Digital Marketing Measurement and Data Science

Biogen

Cambridge, MA · full time · Senior

$139,000 – $186,000

Listed on Biogen’s own careers site. You apply with them directly — we never stand between you and the employer.

What this role is

This role leads digital marketing measurement and data science for a biotech company's neuropsychiatry business, using analytics and machine learning to optimize patient and healthcare provider engagement across channels. It suits someone with 5+ years in advanced analytics who can build attribution models, conduct media mix analysis, and communicate technical findings to business stakeholders.

Our summary, not Biogen’s wording. The full posting is on their site.

Skills this role names

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What they ask for

Required

  • Bachelor's degree
  • Minimum 5 years in advanced analytics
  • Experience building media mix models
  • SQL proficiency for data extraction
  • Python or R programming
  • CRM, website, and digital media analytics experience
  • Model development, validation, and implementation experience
  • Ability to communicate technical concepts to non-technical audiences
  • Cross-functional collaboration skills

Nice to have

  • Advanced technical degree in math, physics, engineering, finance, or computer science
  • Biotech or pharma industry experience

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