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Head of Marketing

Haystack News

San Francisco, CA · Remote · Senior

Listed on Haystack News’s own careers site. You apply with them directly — we never stand between you and the employer.

What this role is

Lead marketing strategy and execution for a major news streaming platform with 40+ million users, balancing brand building with performance metrics across mobile, web, and connected TV. This role suits hands-on marketers experienced in consumer growth who thrive in startup environments and can drive both awareness and subscription revenue with limited resources.

Our summary, not Haystack News’s wording. The full posting is on their site.

Skills this role names

Log in to see which of these are already on your profile.

What they ask for

Required

  • 8+ years of marketing leadership experience
  • Experience building campaigns reaching millions of users with constrained resources
  • Proficiency with mobile marketing platforms and analytics tools
  • Demonstrated success meeting CAC and RoAS targets
  • Ability to combine brand storytelling with data-driven strategy
  • Experience in startup or small-team environments

Nice to have

  • Background in streaming, media, or DTC marketing
  • Thought leadership and press management experience
  • Experience with creator and influencer programs

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