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Lead Data Analyst, Marketing

Launch Potato

United States (remote) · Remote · Senior

Listed on Launch Potato’s own careers site. You apply with them directly — we never stand between you and the employer.

What this role is

Lead a business intelligence function for a performance marketing company, owning reporting infrastructure across multiple product verticals. This role suits experienced analytics professionals who want to move beyond dashboard building into strategic partnerships with business teams, using data to uncover actionable insights and drive decision-making.

Our summary, not Launch Potato’s wording. The full posting is on their site.

Skills this role names

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What they ask for

Required

  • 7+ years in business intelligence or analytics
  • Direct exposure to performance or affiliate marketing
  • Expert SQL and ability to work with unstructured complex data
  • Advanced LookML development or equivalent Power BI/Tableau expertise
  • Reporting ownership and standardization experience
  • Performance marketing optimization and business metrics understanding
  • End-to-end reporting ownership from data pipeline to dashboard

Nice to have

  • Experience with messy third-party data sources
  • History of partnering closely with business teams on retrospective analyses
  • Demonstrated ability to connect data work directly to business decisions

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