Skill

Game Marketing

Marketing and Social Media

Game marketing involves promoting a video game to build awareness, drive pre-orders or downloads, and sustain a player base after launch, using trailers, social media campaigns, influencer partnerships, store page optimization, and community management. Marketers at publishers and studios tailor strategies differently for indie titles versus AAA releases, and increasingly rely on platforms like Steam, TikTok, and Twitch to reach players. It's essential to a game's commercial success regardless of the quality of the game itself.

Open roles requiring Game Marketing (0)

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• Content Marketing
• Social Media Marketing
• Influencer Marketing