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$120,000 – $145,000
Listed on Rothy's’s own careers site. You apply with them directly — we never stand between you and the employer.
What this role is
This role leads Rothy's influencer marketing strategy across social platforms, managing creator partnerships and content sourcing to drive brand awareness and sales. It suits someone with 4–6 years of influencer or creator marketing experience who understands platform dynamics, can build and maintain creator relationships, and thrives coordinating across teams in a fast-moving environment.
Our summary, not Rothy's’s wording. The full posting is on their site.
Skills this role names
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What they ask for
Required
- 4–6 years of influencer, social, or creator marketing experience
- Track record of building creator relationships with measurable impact
- Deep platform fluency on TikTok, Instagram, Substack, and YouTube
- Hands-on experience with influencer tools and platforms
- Experience managing agency and vendor partners
- Comfort using data and performance metrics to inform strategy
Nice to have
- Experience scaling an influencer program recognized or awarded in the industry
- Personal network of creators, managers, and agencies
- Experience integrating influencer content into paid media
- Passion for sustainability and Rothy's mission