$113,157 – $211,032
Listed on Rakuten.com’s own careers site. You apply with them directly — we never stand between you and the employer.
What this role is
Lead global consumer communications strategy for Rakuten across multiple markets, crafting brand narratives and managing PR agencies to drive awareness and customer acquisition. This role suits experienced communications professionals comfortable leading in fast-paced environments while balancing strategic vision with hands-on execution.
Our summary, not Rakuten.com’s wording. The full posting is on their site.
Skills this role names
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What they ask for
Required
- Lead global communications programs across multiple regions
- Manage external PR agencies and hold them accountable to performance metrics
- Develop and execute cohesive consumer communications strategy
- Create newsworthy ideas and secure impactful media coverage
- Measure and optimize communications performance using defined KPIs
- Partner with cross-functional teams including marketing, growth, and partnerships
- 10–15 years of relevant communications experience
Nice to have
- Background in both agency and in-house roles at high-growth companies
- Experience in fashion, retail, ecommerce, or consumer technology
- Familiarity with sports and entertainment partnerships