# Total Addressable Market (TAM)

Skill · Business and Management

Canonical page: https://career.thegoodapps.co/skills/total-addressable-market-tam

Total Addressable Market (TAM) is a business metric representing the maximum possible revenue a company could generate if it captured 100% of the market for its product or service. Founders, investors, and strategy teams use TAM alongside SAM (serviceable addressable market) and SOM (serviceable obtainable market) to size opportunities and pitch business viability.

Related skills: [Competitive Analysis](https://career.thegoodapps.co/skills/competitive-analysis), [Business Strategy](https://career.thegoodapps.co/skills/business-strategy), [Go-to-Market Strategy](https://career.thegoodapps.co/skills/go-to-market-strategy)

## Open roles requiring Total Addressable Market (TAM) (0)

None of the roles we have read name this skill yet. A large share of the visible corpus has not been parsed for skills, so this is at least as likely to be our backlog as the market's verdict.