# Storytelling

Skill · Soft Skills and Communication

Canonical page: https://career.thegoodapps.co/skills/storytelling

Storytelling is the skill of conveying information, ideas, or experiences through narrative structure—characters, conflict, and resolution—to engage an audience emotionally and make content memorable. Marketers, executives, teachers, and public speakers use it to persuade, build brand identity, or simplify complex data into a compelling arc. It's considered a core soft skill in leadership, sales, and communications roles.

## Storytelling in the job market

- Open roles: 4
- Employers hiring: 4
- Last checked: September 13, 2026

## Roles that use Storytelling

- [Communications Specialist](https://career.thegoodapps.co/occupations/communications-specialist) — 1
- [Copywriter](https://career.thegoodapps.co/occupations/copywriter) — 1
- [Product Marketing Manager](https://career.thegoodapps.co/occupations/product-marketing-manager) — 1

Related skills: [Public Speaking](https://career.thegoodapps.co/skills/public-speaking), [Presentation Skills](https://career.thegoodapps.co/skills/presentation-skills), [Persuasion](https://career.thegoodapps.co/skills/persuasion), [Copywriting](https://career.thegoodapps.co/skills/copywriting), [Creative Writing](https://career.thegoodapps.co/skills/creative-writing), [Content Marketing](https://career.thegoodapps.co/skills/content-marketing), [Sales Presentations](https://career.thegoodapps.co/skills/sales-presentations), [Persuasive Communication](https://career.thegoodapps.co/skills/persuasive-communication), [Ted Talk](https://career.thegoodapps.co/skills/ted-talk), [Ghostwriting](https://career.thegoodapps.co/skills/ghostwriting), [Lecturing](https://career.thegoodapps.co/skills/lecturing), [Humor](https://career.thegoodapps.co/skills/humor)

## Open roles requiring Storytelling (4)

- [Communications & Engagement Senior Specialist](https://career.thegoodapps.co/jobs/d6228726-a004-4f7d-bff8-4610d67ac814/communications-engagement-senior-specialist-at-andersen-corporation) at [Andersen Corporation](https://career.thegoodapps.co/organizations/andersen-corporation) — $78,824 – $122,176
- [Associate Creative Director, Copy](https://career.thegoodapps.co/jobs/6e5611a2-34c4-4062-af13-d14cb4bbc000/associate-creative-director-copy-at-saucony) at [Saucony](https://career.thegoodapps.co/organizations/saucony) — Full-time, Rockford, MI
- [Principal, Employee Communications](https://career.thegoodapps.co/jobs/b2164fcd-dd35-45b6-bdaa-c6432cf054b0/principal-employee-communications-at-intuit) at [Intuit](https://career.thegoodapps.co/organizations/intuit) — Mountain View, CA, $199,000 – $269,000
- [Product Marketing Manager, Core Product](https://career.thegoodapps.co/jobs/d325920b-48eb-48c6-bd6e-b1c5a3f36059/product-marketing-manager-core-product-at-notion) at [Notion](https://career.thegoodapps.co/organizations/notion) — Full-time, San Francisco, CA · Remote, $175,000 – $225,000