# Reputation Management

Skill · Marketing and Social Media

Canonical page: https://career.thegoodapps.co/skills/reputation-management

Reputation management is the practice of monitoring, influencing, and shaping how a person or organization is perceived publicly, especially online through reviews, social media, and search results. PR professionals and marketers use tools and strategies to respond to negative feedback, promote positive coverage, and maintain a brand's or individual's credibility.

Related skills: [Public Relations](https://career.thegoodapps.co/skills/public-relations), [Brand Management](https://career.thegoodapps.co/skills/brand-management), [Crisis Management](https://career.thegoodapps.co/skills/crisis-management), [Hospitality Marketing](https://career.thegoodapps.co/skills/hospitality-marketing), [SEO](https://career.thegoodapps.co/skills/seo), [Online Presence](https://career.thegoodapps.co/skills/online-presence)

## Open roles requiring Reputation Management (0)

None of the roles we have read name this skill yet. A large share of the visible corpus has not been parsed for skills, so this is at least as likely to be our backlog as the market's verdict.