# Marketing Management

Skill · Marketing and Social Media

Canonical page: https://career.thegoodapps.co/skills/marketing-management

Marketing management is the discipline of planning, organizing, and controlling an organization's marketing activities and resources to achieve business objectives. It includes setting strategy, managing budgets and teams, overseeing product positioning, and evaluating campaign performance. Marketing managers and directors typically hold this responsibility, coordinating across research, creative, and analytics functions.

Related skills: [Brand Management](https://career.thegoodapps.co/skills/brand-management), [Team Leadership](https://career.thegoodapps.co/skills/team-leadership), [Budget Management](https://career.thegoodapps.co/skills/budget-management), [Marketing Strategy](https://career.thegoodapps.co/skills/marketing-strategy), [Campaign Management](https://career.thegoodapps.co/skills/campaign-management)

## Open roles requiring Marketing Management (0)

None of the roles we have read name this skill yet. A large share of the visible corpus has not been parsed for skills, so this is at least as likely to be our backlog as the market's verdict.