# Google Ads Skill · Marketing and Social Media Canonical page: https://career.thegoodapps.co/skills/google-ads Google Ads (formerly Google AdWords) is Google's online advertising platform that lets businesses create pay-per-click ads appearing in search results, on websites in the Google Display Network, and on YouTube. Marketers use it to run keyword-targeted search campaigns, display and video ads, and shopping ads, managing bids, budgets, and audience targeting. It's a core skill for digital marketers, PPC specialists, and small business owners seeking to drive traffic and sales. ## Google Ads in the job market - Open roles: 39 - Employers hiring: 33 - Median stated pay: $155,000 (middle half $127,000 – $175,000), from 25 of 39 open roles — the 64% that publish a range, annualized to USD. Only some employers state pay, and the ones that do skew to California and New York, where the law requires it. - Last checked: September 13, 2026 ## Asked for alongside Google Ads Measured from the 39 open roles that name Google Ads, not from a curated list. - [A/B Testing](https://career.thegoodapps.co/skills/a-b-testing) — 12 roles (30.8%) - [Meta Ads Manager](https://career.thegoodapps.co/skills/meta-ads-manager) — 12 roles (30.8%) - [Google Analytics](https://career.thegoodapps.co/skills/google-analytics) — 9 roles (23.1%) - [SQL](https://career.thegoodapps.co/skills/sql) — 9 roles (23.1%) - [AppsFlyer](https://career.thegoodapps.co/skills/appsflyer) — 7 roles (17.9%) - [Tableau](https://career.thegoodapps.co/skills/tableau) — 7 roles (17.9%) - [Salesforce](https://career.thegoodapps.co/skills/salesforce) — 6 roles (15.4%) - [Microsoft Excel](https://career.thegoodapps.co/skills/microsoft-excel) — 5 roles (12.8%) ## Seniority of these roles - Entry: 2 (5%) - Mid: 10 (27%) - Senior: 19 (51%) - Lead / Staff / Principal: 1 (3%) - Management: 4 (11%) - Executive: 1 (3%) From 37 roles whose posting states a level. ## Roles that use Google Ads - [Marketing Manager](https://career.thegoodapps.co/occupations/marketing-manager) — 15 - [Digital Marketing Manager](https://career.thegoodapps.co/occupations/digital-marketing-manager) — 3 - [Marketing Director](https://career.thegoodapps.co/occupations/marketing-director) — 3 - [Growth Marketing Manager](https://career.thegoodapps.co/occupations/growth-marketing-manager) — 2 - [Performance Marketing Manager](https://career.thegoodapps.co/occupations/performance-marketing-manager) — 2 - [Account Manager](https://career.thegoodapps.co/occupations/account-manager) — 1 ## Employers hiring for Google Ads - [Code3](https://career.thegoodapps.co/organizations/code3) — 2 open roles - [Haystack News](https://career.thegoodapps.co/organizations/haystack-news) — 2 open roles - [Intuit](https://career.thegoodapps.co/organizations/intuit) — 2 open roles - [Sprinklr](https://career.thegoodapps.co/organizations/sprinklr) — 2 open roles - [Suno](https://career.thegoodapps.co/organizations/suno) — 2 open roles - [Thrive Market](https://career.thegoodapps.co/organizations/thrive-market) — 2 open roles Related skills: [Conversion Rate Optimization](https://career.thegoodapps.co/skills/conversion-rate-optimization), [Keyword Research](https://career.thegoodapps.co/skills/keyword-research), [Microsoft Advertising (Bing Ads)](https://career.thegoodapps.co/skills/microsoft-advertising-bing-ads), [Facebook Ads](https://career.thegoodapps.co/skills/facebook-ads), [Meta Ads Manager](https://career.thegoodapps.co/skills/meta-ads-manager), [PPC Advertising](https://career.thegoodapps.co/skills/ppc-advertising), [SEM](https://career.thegoodapps.co/skills/sem), [PPC](https://career.thegoodapps.co/skills/ppc), [Google Analytics](https://career.thegoodapps.co/skills/google-analytics), [Digital Advertising](https://career.thegoodapps.co/skills/digital-advertising), [Paid media](https://career.thegoodapps.co/skills/paid-media), [LinkedIn Ads](https://career.thegoodapps.co/skills/linkedin-ads) ## Open roles requiring Google Ads (39) - [Senior Performance Marketer (Full Remote - Worldwide)](https://jobs.ashbyhq.com/everai/64c3f8c9-d7a6-4b21-8e75-345dc0139196/application) at [EverAI](https://career.thegoodapps.co/organizations/everai) — Worldwide · Remote, €65,000 – €105,000 (listed on EverAI's own careers site) - [Senior Analyst, Brand Strategy and Measurement](https://career.thegoodapps.co/jobs/a73f2bcc-fb25-48b9-a689-2b6c4e491030/senior-analyst-brand-strategy-and-measurement-at-kayak-com) at [Kayak.com](https://career.thegoodapps.co/organizations/kayak-com) — Full-time, Norwalk Office · Remote, $110,000 – $120,000 - [Vice President, Media](https://career.thegoodapps.co/jobs/92afcb6c-fdc8-4c13-b955-acc9352f440c/vice-president-media-at-dave-buster-s) at [Dave & Buster's](https://career.thegoodapps.co/organizations/dave-buster-s) — Full-time, Coppell, TX, $191,600 – $273,800 - [Paid Media Manager](https://career.thegoodapps.co/jobs/b5c88819-c6c5-4a96-b72d-4dcd1187d8b7/paid-media-manager-at-deseret-book-company) at [Deseret Book Company](https://career.thegoodapps.co/organizations/deseret-book-company) — Full-time, Corporate Office - [Marketing Manager](https://career.thegoodapps.co/jobs/cbeeae0c-121e-45d7-9ba4-80c474b49504/marketing-manager-at-crane-co) at [Crane Co.](https://career.thegoodapps.co/organizations/crane-co) — Twinsburg, OH - [Performance Marketing Coordinator EMEA](https://career.thegoodapps.co/jobs/499f57f9-2051-4020-a261-16faf5edb968/performance-marketing-coordinator-emea-at-belkin) at [Belkin](https://career.thegoodapps.co/organizations/belkin) — Full-time, Hemel Hempstead - [Sr. Professional, Media](https://career.thegoodapps.co/jobs/91a9b05c-a207-46e4-a24e-a884c87b279f/sr-professional-media-at-under-armour) at [Under Armour](https://career.thegoodapps.co/organizations/under-armour) — Full-time, Baltimore, MD, $75,000 – $100,000 - [Senior Customer Success Manager - CCaaS](https://career.thegoodapps.co/jobs/bf6d2b27-4480-49a0-86d3-9d8d1d26889c/senior-customer-success-manager-ccaas-at-sprinklr) at [Sprinklr](https://career.thegoodapps.co/organizations/sprinklr) — Brasil - Remote - [Paid Media Senior Manager](https://career.thegoodapps.co/jobs/512adad4-d69a-47e5-815d-e86ac0997f9b/paid-media-senior-manager-at-samsung-semiconductor) at [Samsung Semiconductor](https://career.thegoodapps.co/organizations/samsung-semiconductor) — Full-time, York, PA, $180,000 – $210,000 - [Associate Media Manager, Affiliate](https://career.thegoodapps.co/jobs/0cd3c31a-7138-4e1e-92d5-2725e38ff444/associate-media-manager-affiliate-at-the-home-depot) at [The Home Depot](https://career.thegoodapps.co/organizations/the-home-depot) — Atlanta, GA All 39 open roles: https://career.thegoodapps.co/jobs?skills=b0158a53-1342-4ff9-a4e9-3e5f4d796059