# Driving engagement

Skill · Marketing and Social Media

Canonical page: https://career.thegoodapps.co/skills/driving-engagement

Driving engagement refers to the practice of increasing active participation, interaction, or involvement from a target audience, such as customers, employees, or social media followers. Marketers, community managers, and product teams use tactics like personalized content, gamification, email campaigns, and community-building to boost metrics like time spent, repeat visits, or interaction rates. It's a common goal-oriented skill listed by professionals in marketing, social media, and customer success roles.

Related skills: [Social Media Marketing](https://career.thegoodapps.co/skills/social-media-marketing), [Email Marketing](https://career.thegoodapps.co/skills/email-marketing), [Content Strategy](https://career.thegoodapps.co/skills/content-strategy), [Customer Retention](https://career.thegoodapps.co/skills/customer-retention), [Gamification](https://career.thegoodapps.co/skills/gamification)

## Open roles requiring Driving engagement (0)

None of the roles we have read name this skill yet. A large share of the visible corpus has not been parsed for skills, so this is at least as likely to be our backlog as the market's verdict.