# Content Marketing

Skill · Marketing and Social Media

Canonical page: https://career.thegoodapps.co/skills/content-marketing

Content marketing is a strategic approach focused on creating and distributing valuable, relevant content, such as blog posts, videos, or guides, to attract and retain a clearly defined audience and ultimately drive profitable customer action. Marketers use it to build brand authority and trust rather than directly promoting products, often through channels like SEO-optimized articles, social media, and email newsletters. It is a long-term strategy that complements paid advertising by nurturing audience relationships over time.

## Content Marketing in the job market

- Open roles: 16
- Employers hiring: 14
- Last checked: September 13, 2026

## Asked for alongside Content Marketing

Measured from the 16 open roles that name Content Marketing, not from a curated list.

- [Social Media Marketing](https://career.thegoodapps.co/skills/social-media-marketing) — 6 roles (37.5%)
- [Email Marketing](https://career.thegoodapps.co/skills/email-marketing) — 5 roles (31.3%)
- [Product Marketing](https://career.thegoodapps.co/skills/product-marketing) — 5 roles (31.3%)
- [Digital Marketing](https://career.thegoodapps.co/skills/digital-marketing) — 4 roles (25.0%)
- [Go-to-Market Strategy](https://career.thegoodapps.co/skills/go-to-market-strategy) — 4 roles (25.0%)
- [Campaign Management](https://career.thegoodapps.co/skills/campaign-management) — 3 roles (18.8%)
- [SEO](https://career.thegoodapps.co/skills/seo) — 3 roles (18.8%)

## Roles that use Content Marketing

- [Marketing Manager](https://career.thegoodapps.co/occupations/marketing-manager) — 7
- [Product Marketing Manager](https://career.thegoodapps.co/occupations/product-marketing-manager) — 4
- [Marketing Director](https://career.thegoodapps.co/occupations/marketing-director) — 2
- [Content Marketing Manager](https://career.thegoodapps.co/occupations/content-marketing-manager) — 1
- [Social Media Manager](https://career.thegoodapps.co/occupations/social-media-manager) — 1

## Employers hiring for Content Marketing

- [Blumberg Portfolio](https://career.thegoodapps.co/organizations/blumberg-portfolio) — 3 open roles
- [Adams Street Partners](https://career.thegoodapps.co/organizations/adams-street-partners) — 1 open role
- [CAA](https://career.thegoodapps.co/organizations/caa) — 1 open role
- [Clear Channel Outdoor](https://career.thegoodapps.co/organizations/clear-channel-outdoor) — 1 open role
- [Confido](https://career.thegoodapps.co/organizations/confido) — 1 open role
- [Duolingo](https://career.thegoodapps.co/organizations/duolingo) — 1 open role

Related skills: [SEO](https://career.thegoodapps.co/skills/seo), [Social Media Marketing](https://career.thegoodapps.co/skills/social-media-marketing), [Email Marketing](https://career.thegoodapps.co/skills/email-marketing), [Copywriting](https://career.thegoodapps.co/skills/copywriting), [Blogging](https://career.thegoodapps.co/skills/blogging), [Influencer Marketing](https://career.thegoodapps.co/skills/influencer-marketing), [Content Strategy](https://career.thegoodapps.co/skills/content-strategy), [Digital Marketing](https://career.thegoodapps.co/skills/digital-marketing), [Affiliate Marketing](https://career.thegoodapps.co/skills/affiliate-marketing), [Personal Branding](https://career.thegoodapps.co/skills/personal-branding), [Lead Generation](https://career.thegoodapps.co/skills/lead-generation), [Link Building](https://career.thegoodapps.co/skills/link-building)

## Open roles requiring Content Marketing (16)

- [Growth Marketing Manager, Foundry](https://career.thegoodapps.co/jobs/aeefaeb4-ba3b-4ec5-99ac-6eba9d440da9/growth-marketing-manager-foundry-at-instructure) at [Instructure](https://career.thegoodapps.co/organizations/instructure) — Full-time, United States, Germany, China, Netherlands, Budapest, Hungary, Mexico, INTL-REMOTE-Brazil, Brazil, Manila, Philippines (remote), Spain, Hong Kong, Australia, Norway, Sweden
- [Social Media Manager](https://career.thegoodapps.co/jobs/843d3490-daff-462e-ac00-68a71a879823/social-media-manager-at-clear-channel-outdoor) at [Clear Channel Outdoor](https://career.thegoodapps.co/organizations/clear-channel-outdoor) — Full-time, New York, NY, $72,000 – $93,000
- [Marketing Communication & Digital Specialist](https://career.thegoodapps.co/jobs/7c8f0692-5037-4f0c-b418-fdfc6206240a/marketing-communication-digital-specialist-at-signify) at [Signify](https://career.thegoodapps.co/organizations/signify) — Warszawa
- [Creative Marketing Executive - Entertainment Partnerships](https://career.thegoodapps.co/jobs/34f69a53-4bf3-4bba-b9da-2e4363b0a8c3/creative-marketing-executive-entertainment-partnerships-at-caa) at [CAA](https://career.thegoodapps.co/organizations/caa) — Los Angeles, CA, $164,000 – $200,000
- [Vice President or Principal, Wealth Management Marketing](https://www.adamsstreetpartners.com/careers-job-post/?gh_jid=5183653007) at [Adams Street Partners](https://career.thegoodapps.co/organizations/adams-street-partners) — Full-time, New York, NY, $170,000 – $250,000 (listed on Adams Street Partners's own careers site)
- [Director of Content Marketing](https://career.thegoodapps.co/jobs/b92e5918-e0bc-44d6-9c40-84dc3944d4d4/director-of-content-marketing-at-tubular-labs) at [Tubular Labs](https://career.thegoodapps.co/organizations/tubular-labs) — United States, $170,000 – $180,000
- [Growth Marketing, Organic](https://jobs.ashbyhq.com/garage/4892df0b-3b36-4792-a849-812fbac305f7/application) at [Garage](https://career.thegoodapps.co/organizations/garage) — Full-time, New York, NY, $120,000 – $175,000 (listed on Garage's own careers site)
- [Director, Product Marketing](https://career.thegoodapps.co/jobs/8d2380d9-5b80-4228-af19-e70630a43749/director-product-marketing-at-omada-health) at [Omada Health](https://career.thegoodapps.co/organizations/omada-health) — Full-time, Remote, USA, $168,800 – $242,650
- [VP of Marketing](https://career.thegoodapps.co/jobs/fd6006ba-5c85-4e37-a4d6-0362a699c85d/vp-of-marketing-at-wagmo) at [Wagmo](https://career.thegoodapps.co/organizations/wagmo) — New York, NY, $225,000 – $325,000
- [Head of Product and Solutions Marketing](https://career.thegoodapps.co/jobs/202efa12-c3c8-49c2-afd5-97f8bc9a6ac7/head-of-product-and-solutions-marketing-at-blumberg-portfolio) at [Blumberg Portfolio](https://career.thegoodapps.co/organizations/blumberg-portfolio) — Remote, USA, $200,000 – $280,000

All 16 open roles: https://career.thegoodapps.co/jobs?skills=1024a1fc-0e2c-4a93-aa23-31308e810bb2