# Competitive Positioning

Skill · Marketing and Social Media

Canonical page: https://career.thegoodapps.co/skills/competitive-positioning

Competitive positioning is the strategic process of defining how a company or product is perceived relative to competitors in the minds of target customers, based on factors like price, quality, features, or brand identity. Marketing and product teams use it to craft messaging and differentiate offerings in a crowded market. Effective positioning clarifies a unique value proposition that resonates with a specific customer segment.

## Competitive Positioning in the job market

- Open roles: 8
- Employers hiring: 7
- Last checked: September 13, 2026

## Roles that use Competitive Positioning

- [Product Marketing Manager](https://career.thegoodapps.co/occupations/product-marketing-manager) — 3
- [Sales Representative](https://career.thegoodapps.co/occupations/sales-representative) — 2
- [Sales Enablement Manager](https://career.thegoodapps.co/occupations/sales-enablement-manager) — 1

## Employers hiring for Competitive Positioning

- [Comcast](https://career.thegoodapps.co/organizations/comcast) — 2 open roles
- [Broadcom Inc.](https://career.thegoodapps.co/organizations/broadcom-inc) — 1 open role
- [Cognition AI](https://career.thegoodapps.co/organizations/cognition-ai) — 1 open role
- [Deepgram](https://career.thegoodapps.co/organizations/deepgram) — 1 open role
- [Geotab](https://career.thegoodapps.co/organizations/geotab) — 1 open role
- [Omada Health](https://career.thegoodapps.co/organizations/omada-health) — 1 open role

Related skills: [Go-to-Market Strategy](https://career.thegoodapps.co/skills/go-to-market-strategy), [Product Marketing](https://career.thegoodapps.co/skills/product-marketing), [Value Proposition Design](https://career.thegoodapps.co/skills/value-proposition-design), [Company, Product, and Service Knowledge](https://career.thegoodapps.co/skills/company-product-and-service-knowledge)

## Open roles requiring Competitive Positioning (8)

- [Solution Sales Expert - for BTP (AI, AppDev, Integration)](https://career.thegoodapps.co/jobs/6eeafc3b-163e-47d8-8fe1-9f19219f55b1/solution-sales-expert-for-btp-ai-appdev-integration-at-sap) at [SAP](https://career.thegoodapps.co/organizations/sap) — Full-time, Middlesex, GB, TW148HD
- [Xfinity Field Sales Professional (Millersville)](https://career.thegoodapps.co/jobs/0f368ffd-6475-4746-92d5-9e8ae1dcf0bf/xfinity-field-sales-professional-millersville-at-comcast) at [Comcast](https://career.thegoodapps.co/organizations/comcast) — Full-time, Millersville, MD, $35,105 – $79,105
- [Product Marketer, Mainframe Software Division](https://career.thegoodapps.co/jobs/de3c4809-6028-45ba-9c87-3b75cbe01e55/product-marketer-mainframe-software-division-at-broadcom-inc) at [Broadcom Inc.](https://career.thegoodapps.co/organizations/broadcom-inc) — $123,800 – $198,000
- [Senior Product Marketing Manager, Solutions Marketing](https://career.thegoodapps.co/jobs/83afa1eb-ad37-41e8-94da-3adb659f08c3/senior-product-marketing-manager-solutions-marketing-at-deepgram) at [Deepgram](https://career.thegoodapps.co/organizations/deepgram) — USA | Remote, $150,000 – $190,000
- [Director, Product Marketing](https://career.thegoodapps.co/jobs/8d2380d9-5b80-4228-af19-e70630a43749/director-product-marketing-at-omada-health) at [Omada Health](https://career.thegoodapps.co/organizations/omada-health) — Full-time, Remote, USA, $168,800 – $242,650
- [Sales Enablement Lead (Remote)](https://career.thegoodapps.co/jobs/5cdb09fd-8df5-41b4-8195-ec38b061ae38/sales-enablement-lead-remote-at-geotab) at [Geotab](https://career.thegoodapps.co/organizations/geotab) — Full-time, Atlanta, GA · Remote
- [Product Marketer](https://career.thegoodapps.co/jobs/4060296a-ff4a-4736-b936-c8b0ca49043c/product-marketer-at-cognition-ai) at [Cognition AI](https://career.thegoodapps.co/organizations/cognition-ai) — New York, NY
- [Xfinity Field Sales Professional](https://career.thegoodapps.co/jobs/f504e8f2-c106-4e50-8add-b26c77921e5a/xfinity-field-sales-professional-at-comcast) at [Comcast](https://career.thegoodapps.co/organizations/comcast) — Full-time, Richmond, VA, $31,914 – $75,914