# Promotions Manager

Occupation

Canonical page: https://career.thegoodapps.co/occupations/promotions-manager

A Promotions Manager plans and executes campaigns, contests, and brand partnerships designed to boost visibility for a company, media outlet, or venue, often working hand-in-hand with social media marketing and event planning teams. They track analytics/ROI to prove out which promotions drive engagement or sales and adjust strategy accordingly. This role fits a creative, deadline-driven marketer who thrives on coordinating cross-functional campaign management with sales, PR, and external partners.

Top skills: [Campaign Management](https://career.thegoodapps.co/skills/campaign-management), [Event Planning](https://career.thegoodapps.co/skills/event-planning), [Social Media Marketing](https://career.thegoodapps.co/skills/social-media-marketing)

## Career ladder

- Often comes from: [Marketing Specialist](https://career.thegoodapps.co/occupations/marketing-specialist), [Product Promoter](https://career.thegoodapps.co/occupations/product-promoter)
- Often leads to: [Marketing Director](https://career.thegoodapps.co/occupations/marketing-director)

## Similar roles

[Advertising Manager](https://career.thegoodapps.co/occupations/advertising-manager), [Brand Manager](https://career.thegoodapps.co/occupations/brand-manager), [Communications Manager](https://career.thegoodapps.co/occupations/communications-manager), [Digital Marketing Manager](https://career.thegoodapps.co/occupations/digital-marketing-manager), [Media Planner](https://career.thegoodapps.co/occupations/media-planner)

## Open Promotions Manager roles (1)

- [Promotions Manager](https://career.thegoodapps.co/jobs/4ec69162-92a0-4091-a791-b4d6f6fa1263/promotions-manager-at-iheartmedia) at [iHeartMedia](https://career.thegoodapps.co/organizations/iheartmedia) — Full-time, New York, NY, $19 – $24 / hour

## Likely next role (37)

Where Promotions Managers commonly go next: [Marketing Director](https://career.thegoodapps.co/occupations/marketing-director).

- [Marketing Director](https://lego.wd103.myworkdayjobs.com/en-US/LEGO_External/job/Seoul/Marketing-Director_0000037768) at [Lego USA](https://career.thegoodapps.co/organizations/lego-usa) (listed on Lego USA's own careers site)
- [Multi-Channel Marketing Director](https://career.thegoodapps.co/jobs/912b9493-e7d7-4b48-bee3-c0c5d22fcdc5/multi-channel-marketing-director-at-cna-financial) at [CNA Financial](https://career.thegoodapps.co/organizations/cna-financial) — $97,000 – $189,000
- [Senior Director Global Marketing](https://career.thegoodapps.co/jobs/c99e5ae7-e5f6-4a14-aa92-47859d98ace0/senior-director-global-marketing-at-beckman-coulter) at [Beckman Coulter](https://career.thegoodapps.co/organizations/beckman-coulter) — Full-time, Waltham, MA, $230,000 – $280,000
- [Marketing Director Global AI Enablement](https://career.thegoodapps.co/jobs/9f557c10-29bf-40f6-a102-3ccbe9be025e/marketing-director-global-ai-enablement-at-brown-forman) at [Brown–Forman](https://career.thegoodapps.co/organizations/brown-forman)
- [Director, US Omnichannel/Digital Engagement](https://career.thegoodapps.co/jobs/1a79e32d-4679-44cd-a94b-1f799a78e90e/director-us-omnichannel-digital-engagement-at-biogen) at [Biogen](https://career.thegoodapps.co/organizations/biogen) — Cambridge, MA, $199,000 – $274,000
- [Director, Distribution Marketing](https://career.thegoodapps.co/jobs/e4d63e3a-18b7-4738-b3dd-56a853ec4fa3/director-distribution-marketing-at-american-international-group) at [American International Group](https://career.thegoodapps.co/organizations/american-international-group) — Atlanta, GA
- [Marketing Director - DRC](https://career.thegoodapps.co/jobs/dc65ea32-317e-4224-9ef3-b312c41e9b21/marketing-director-drc-at-visa-inc) at [Visa Inc.](https://career.thegoodapps.co/organizations/visa-inc) — CD - Kinshasa, Democratic Republic of Congo
- [Associate Director, Marketing - Oncology](https://career.thegoodapps.co/jobs/fe9c5015-e97f-4e56-8b3a-6b0a183ad321/associate-director-marketing-oncology-at-moderna) at [Moderna](https://career.thegoodapps.co/organizations/moderna) — $142,500 – $256,500
- [Sr Director, DTP, HIV, Long-Acting Treatment](https://career.thegoodapps.co/jobs/ffb12b3f-eecc-4b0b-abc4-b74e34e2303b/sr-director-dtp-hiv-long-acting-treatment-at-gilead-sciences) at [Gilead Sciences](https://career.thegoodapps.co/organizations/gilead-sciences) — Full-time, United States - California - Foster City, $261,375 – $338,250
- [SVP, Marketing](https://career.thegoodapps.co/jobs/ae7077f4-d35b-4ea5-84da-3fb147b5b7c4/svp-marketing-at-savage-x-fenty) at [Savage X Fenty](https://career.thegoodapps.co/organizations/savage-x-fenty) — Full-time, El Segundo, CA, $239,800 – $340,000

## Roles similar to Promotions Manager (41)

From [Advertising Manager](https://career.thegoodapps.co/occupations/advertising-manager), [Brand Manager](https://career.thegoodapps.co/occupations/brand-manager), [Communications Manager](https://career.thegoodapps.co/occupations/communications-manager), [Digital Marketing Manager](https://career.thegoodapps.co/occupations/digital-marketing-manager), [Media Planner](https://career.thegoodapps.co/occupations/media-planner).

- [Brand Manager](https://tysonfoods.wd5.myworkdayjobs.com/en-US/TSN/job/Corporate---Springdale-Arkansas/Brand-Manager_R0483384-2) at [Tyson Foods](https://career.thegoodapps.co/organizations/tyson-foods) — Springdale, AR (listed on Tyson Foods's own careers site)
- [Brand Manager](https://lego.wd103.myworkdayjobs.com/en-US/LEGO_External/job/Mumbai/Brand-Manager_0000037212) at [Lego USA](https://career.thegoodapps.co/organizations/lego-usa) (listed on Lego USA's own careers site)
- [Digital Marketing Manager](https://brunswick.wd1.myworkdayjobs.com/en-US/search/job/Mettawa-IL/Digital-Marketing-Manager_JR-050590) at [Mercury Marine](https://career.thegoodapps.co/organizations/mercury-marine) (listed on Mercury Marine's own careers site)
- [Brand Manager](https://oceanspray.wd5.myworkdayjobs.com/en-US/OceanSprayJobs/job/Boston-MA/Brand-Manager_R5298) at [Ocean Spray](https://career.thegoodapps.co/organizations/ocean-spray) — Boston, MA (listed on Ocean Spray's own careers site)
- [Email Strategy & Digital Marketing Manager](https://career.thegoodapps.co/jobs/c3eb75a1-2c61-4219-9374-6ea014e89694/email-strategy-digital-marketing-manager-at-deseret-book-company) at [Deseret Book Company](https://career.thegoodapps.co/organizations/deseret-book-company) — Full-time, Corporate Office
- [Head of Communications, SCIEX](https://career.thegoodapps.co/jobs/24f7db47-473c-4bfb-8326-47f20541f52d/head-of-communications-sciex-at-beckman-coulter) at [Beckman Coulter](https://career.thegoodapps.co/organizations/beckman-coulter) — Marlborough, MA, $135,000 – $195,000
- [Future Opportunity Brand Manager](https://career.thegoodapps.co/jobs/5ed04bbf-935b-4b10-9bbd-93aa96b8946b/future-opportunity-brand-manager-at-the-hershey-company) at [The Hershey Company](https://career.thegoodapps.co/organizations/the-hershey-company) — Hershey, PA
- [Manager, Digital Channel Ops and Insights](https://career.thegoodapps.co/jobs/3e4d50fb-42d4-4b39-a698-1a126f923200/manager-digital-channel-ops-and-insights-at-visa-inc) at [Visa Inc.](https://career.thegoodapps.co/organizations/visa-inc) — Full-time, Los Angeles, CA, $116,300 – $186,000
- [Senior Director, CEO Communications](https://career.thegoodapps.co/jobs/c52cbc2c-d8ea-4d51-bd08-fa529c60ac38/senior-director-ceo-communications-at-bristol-myers-squibb) at [Bristol Myers Squibb](https://career.thegoodapps.co/organizations/bristol-myers-squibb) — Full-time, Princeton, NJ, $213,690 – $258,942
- [Associate Brand Manager - Campus Recruiting](https://career.thegoodapps.co/jobs/587b2339-30da-4658-8b24-06cdef398f5a/associate-brand-manager-campus-recruiting-at-general-mills) at [General Mills](https://career.thegoodapps.co/organizations/general-mills) — Full-time, Minneapolis, MN, $127,000

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