# Chief Marketing Officer

Occupation

Canonical page: https://career.thegoodapps.co/occupations/chief-marketing-officer

A Chief Marketing Officer leads an organization's marketing strategy, overseeing brand management and digital marketing efforts to drive growth and customer engagement. They champion data-driven marketing, using analytics to optimize campaigns and demonstrate return on investment, while providing leadership to marketing teams across channels. This executive role sits on the leadership team and is typically held by experienced marketers who combine creative vision with commercial accountability.

Top skills: [Brand Management](https://career.thegoodapps.co/skills/brand-management), [Data-Driven Marketing](https://career.thegoodapps.co/skills/data-driven-marketing), [Digital Marketing](https://career.thegoodapps.co/skills/digital-marketing), [Leadership](https://career.thegoodapps.co/skills/leadership), [Marketing Strategy](https://career.thegoodapps.co/skills/marketing-strategy)

## Career ladder

- Often comes from: [Digital Marketing Director](https://career.thegoodapps.co/occupations/digital-marketing-director), [Vice President of Marketing](https://career.thegoodapps.co/occupations/vice-president-of-marketing)
- Often leads to: often a destination role.

## Similar roles

[Chief Communications Officer](https://career.thegoodapps.co/occupations/chief-communications-officer), [Chief Design Officer](https://career.thegoodapps.co/occupations/chief-design-officer), [Chief Digital Officer](https://career.thegoodapps.co/occupations/chief-digital-officer), [Chief Growth Officer](https://career.thegoodapps.co/occupations/chief-growth-officer), [Chief Revenue Officer](https://career.thegoodapps.co/occupations/chief-revenue-officer), [Chief Sales Officer](https://career.thegoodapps.co/occupations/chief-sales-officer), [Marketing Director](https://career.thegoodapps.co/occupations/marketing-director), [Vice President of Communications](https://career.thegoodapps.co/occupations/vice-president-of-communications), [Vice President of Marketing](https://career.thegoodapps.co/occupations/vice-president-of-marketing)

## Open Chief Marketing Officer roles (3)

- [Vice President, Customer Intelligence & CRM](https://career.thegoodapps.co/jobs/9dcae928-a45c-4473-904a-6662b9619ee7/vice-president-customer-intelligence-crm-at-tory-burch) at [Tory Burch](https://career.thegoodapps.co/organizations/tory-burch) — New York, NY, $265,000 – $335,000
- [Chief Marketing Officer](https://career.thegoodapps.co/jobs/2ff904e2-d797-4979-a945-aadaa47bb539/chief-marketing-officer-at-blazetv) at [BlazeTV](https://career.thegoodapps.co/organizations/blazetv) — Full-time, Irving, TX
- [CMO](https://career.thegoodapps.co/jobs/b9946110-03a3-412d-b434-70a739a1134f/cmo-at-omiai) at [Omiai](https://career.thegoodapps.co/organizations/omiai) — San Francisco, CA, $300,000

## Roles similar to Chief Marketing Officer (40)

From [Chief Communications Officer](https://career.thegoodapps.co/occupations/chief-communications-officer), [Chief Design Officer](https://career.thegoodapps.co/occupations/chief-design-officer), [Chief Digital Officer](https://career.thegoodapps.co/occupations/chief-digital-officer), [Chief Growth Officer](https://career.thegoodapps.co/occupations/chief-growth-officer), [Chief Revenue Officer](https://career.thegoodapps.co/occupations/chief-revenue-officer), [Chief Sales Officer](https://career.thegoodapps.co/occupations/chief-sales-officer), [Marketing Director](https://career.thegoodapps.co/occupations/marketing-director), [Vice President of Communications](https://career.thegoodapps.co/occupations/vice-president-of-communications), [Vice President of Marketing](https://career.thegoodapps.co/occupations/vice-president-of-marketing).

- [Marketing Director](https://lego.wd103.myworkdayjobs.com/en-US/LEGO_External/job/Seoul/Marketing-Director_0000037768) at [Lego USA](https://career.thegoodapps.co/organizations/lego-usa) (listed on Lego USA's own careers site)
- [Multi-Channel Marketing Director](https://career.thegoodapps.co/jobs/912b9493-e7d7-4b48-bee3-c0c5d22fcdc5/multi-channel-marketing-director-at-cna-financial) at [CNA Financial](https://career.thegoodapps.co/organizations/cna-financial) — $97,000 – $189,000
- [Senior Director Global Marketing](https://career.thegoodapps.co/jobs/c99e5ae7-e5f6-4a14-aa92-47859d98ace0/senior-director-global-marketing-at-beckman-coulter) at [Beckman Coulter](https://career.thegoodapps.co/organizations/beckman-coulter) — Full-time, Waltham, MA, $230,000 – $280,000
- [Marketing Director Global AI Enablement](https://career.thegoodapps.co/jobs/9f557c10-29bf-40f6-a102-3ccbe9be025e/marketing-director-global-ai-enablement-at-brown-forman) at [Brown–Forman](https://career.thegoodapps.co/organizations/brown-forman)
- [Director, US Omnichannel/Digital Engagement](https://career.thegoodapps.co/jobs/1a79e32d-4679-44cd-a94b-1f799a78e90e/director-us-omnichannel-digital-engagement-at-biogen) at [Biogen](https://career.thegoodapps.co/organizations/biogen) — Cambridge, MA, $199,000 – $274,000
- [Director, Distribution Marketing](https://career.thegoodapps.co/jobs/e4d63e3a-18b7-4738-b3dd-56a853ec4fa3/director-distribution-marketing-at-american-international-group) at [American International Group](https://career.thegoodapps.co/organizations/american-international-group) — Atlanta, GA
- [Marketing Director - DRC](https://career.thegoodapps.co/jobs/dc65ea32-317e-4224-9ef3-b312c41e9b21/marketing-director-drc-at-visa-inc) at [Visa Inc.](https://career.thegoodapps.co/organizations/visa-inc) — CD - Kinshasa, Democratic Republic of Congo
- [Associate Director, Marketing - Oncology](https://career.thegoodapps.co/jobs/fe9c5015-e97f-4e56-8b3a-6b0a183ad321/associate-director-marketing-oncology-at-moderna) at [Moderna](https://career.thegoodapps.co/organizations/moderna) — $142,500 – $256,500
- [Sr Director, DTP, HIV, Long-Acting Treatment](https://career.thegoodapps.co/jobs/ffb12b3f-eecc-4b0b-abc4-b74e34e2303b/sr-director-dtp-hiv-long-acting-treatment-at-gilead-sciences) at [Gilead Sciences](https://career.thegoodapps.co/organizations/gilead-sciences) — Full-time, United States - California - Foster City, $261,375 – $338,250
- [SVP, Marketing](https://career.thegoodapps.co/jobs/ae7077f4-d35b-4ea5-84da-3fb147b5b7c4/svp-marketing-at-savage-x-fenty) at [Savage X Fenty](https://career.thegoodapps.co/organizations/savage-x-fenty) — Full-time, El Segundo, CA, $239,800 – $340,000

## People with this title (0)

No one holds this exact title here yet.