# Lifecycle Marketing

Hiring organization: [Garage](https://career.thegoodapps.co/organizations/garage)

Canonical page: https://career.thegoodapps.co/jobs/f4dd1ea5-6eae-4208-ba8c-c264ad02a1ee

Listed on Garage's own careers site. Applications go to them directly.

- Employment type: full time
- Location: New York, NY
- Salary: 120000 – 175000 USD per year

## Summary

This role leads the design and execution of email, SMS, and push campaigns to drive customer acquisition, retention, and repeat transactions on a two-sided marketplace platform. It suits someone who thrives building lifecycle marketing programs from the ground up in a fast-paced startup and enjoys working hands-on with both technical and creative teams.

_Our summary, not Garage's wording._

## Skills named

A/B Testing, Data Analysis, Email Marketing

## Required

- Bachelor's degree from an accredited university
- 4+ years owning lifecycle marketing in a high-growth company
- Built and scaled lifecycle programs hands-on
- Deep expertise in lifecycle marketing with versatility across growth and marketing
- Proficiency with Customer.io or similar platforms and ability to work with the underlying data
- Ability to co-design systems with engineering and specify events/triggers
- Experience testing and iterating with analytical rigor
- Ability to work autonomously in an early-stage, ambiguous environment

## Nice to have

- Experience scaling marketplace businesses

Apply on Garage's site: https://jobs.ashbyhq.com/garage/5c8f4412-9a02-4cfb-b6f4-e76ef5b69221/application