# Product Marketing Manager, Competitive Intelligence

Hiring organization: [Hightouch](https://career.thegoodapps.co/organizations/hightouch)

Canonical page: https://career.thegoodapps.co/jobs/ecf0ee47-ca6f-42ec-bfff-359a56a803ee

Listed on Hightouch's own careers site. Applications go to them directly.

- Seniority: Mid
- Location: Remote (North America)
- Remote: yes
- Salary: 135000 – 165000 USD per year

## Summary

Hightouch is building its first competitive intelligence program and seeking someone to own it end-to-end—creating battlecards, conducting win/loss research, and feeding competitive signals into product and sales decisions. This role suits someone who thrives turning raw market data into clear positioning and enablement materials that sales teams actually use.

_Our summary, not Hightouch's wording._

## Skills named

Competitive Analysis, Market Research, Sales Enablement

## Required

- 4-6 years in competitive intelligence, product marketing, or market research in B2B SaaS
- Primary and secondary research skills including win/loss interviews and analyst reports
- Proven track record of producing sales enablement materials that field teams use
- Ability to synthesize complex signals into clear positioning and frameworks
- Strong written and verbal communication skills
- Cross-functional experience with sales, product, and marketing teams
- Understanding of sales cycles and rep needs

## Nice to have

- Prior experience building or owning a CI program at another company
- Familiarity with CDP, MarTech, data infrastructure, adtech, AI, or lifecycle marketing ecosystems
- Startup experience and ability to thrive in fast-paced environments
- Experience in high-growth markets with frequent competitive and positioning shifts

Apply on Hightouch's site: https://job-boards.greenhouse.io/hightouch/jobs/6147286004