# Director, Enterprise Content Strategy & Newsrooms

Hiring organization: [Cigna](https://career.thegoodapps.co/organizations/cigna)

Canonical page: https://career.thegoodapps.co/jobs/ea251d54-e03f-4f14-8dc7-c9ee01a64b69

Listed on Cigna's own careers site. Applications go to them directly.

- Seniority: Senior
- Salary: 125900 – 209800 USD per year

## Summary

This role leads editorial strategy and newsroom operations for a major healthcare company, creating compelling stories across multiple channels to advance business and reputation goals. It suits experienced content leaders or journalists who can translate complex corporate priorities into audience-focused narratives while building and managing a creative team.

_Our summary, not Cigna's wording._

## Skills named

Analytics, Content Management, SEO, Video Production

## Required

- 10+ years in journalism, brand journalism, content marketing, content strategy, or editorial leadership
- Experience leading enterprise content strategy across owned, earned, paid, and social channels
- Strong writing, editing, and communication skills
- Experience influencing senior leaders and C-suite executives
- Ability to work from office three days per week

## Nice to have

- Healthcare or highly regulated industry background
- Familiarity with content performance measurement and analytics platforms
- Experience with AI-enabled content tools
- Knowledge of SEO/GEO best practices and emerging digital publishing trends

Apply on Cigna's site: https://cigna.wd5.myworkdayjobs.com/en-US/cignacareers/job/Bloomfield-CT/Editor-in-Chief---Head-of-Newsroom_26008171