# Lead Data Scientist, AdTech

Hiring organization: [Launch Potato](https://career.thegoodapps.co/organizations/launch-potato)

Canonical page: https://career.thegoodapps.co/jobs/e2fbc51b-25c8-4c0e-9ea1-4e0139ecbdaa

Listed on Launch Potato's own careers site. Applications go to them directly.

- Seniority: Senior
- Location: United States (remote)
- Remote: yes

## Summary

This role leads the data science strategy for a performance marketing company's insurance vertical, building ML models that optimize customer acquisition costs and ad efficiency. It suits experienced data scientists who thrive owning problems end-to-end, from defining business metrics through deploying live models, and who want to see their work directly impact revenue.

_Our summary, not Launch Potato's wording._

## Skills named

Amazon Web Services (AWS), Python, Reinforcement Learning, SQL

## Required

- 5+ years hands-on data science delivering measurable business impact
- Proven experience in digital marketing, performance marketing, or leadgen
- Building adtech algorithms for user acquisition or paid media modeling
- Strong modeling fundamentals driving business impact
- Multi-year experience building and deploying ML solutions in AWS
- Multi-armed bandit and reinforcement learning
- Recommendation and ranking systems
- Funnel and monetization optimization
- LTV modeling
- Expert Python and SQL

## Nice to have

- Sophisticated ML experience at companies where paid digital media is core
- Creative embeddings work in paid media models
- Insurance domain experience
- State-of-the-art ad ranking algorithms
- Modeling against ad-platform data (Google, Meta, native)
- LLMs or deep learning applied to personalization or content
- Familiarity with Looker

Apply on Launch Potato's site: https://launchpotato.com/careers-list?gh_jid=6105325004