# Web Strategy, Associate - Digital Marketing

Hiring organization: [Blackstone Group](https://career.thegoodapps.co/organizations/blackstone-group)

Canonical page: https://career.thegoodapps.co/jobs/e22831cb-9a15-4183-9f8b-d35d2ea63bdf

Listed on Blackstone Group's own careers site. Applications go to them directly.

- Employment type: full time
- Seniority: Associate
- Location: New York, NY
- Salary: 110000 – 135000 USD per year

## Summary

This role supports Blackstone's web properties and digital strategy, managing content for their Private Wealth and fund platforms while working across design, technology, and investment teams. It suits someone with hands-on web CMS experience who can balance content updates, project coordination, and SEO optimization across complex stakeholder environments.

_Our summary, not Blackstone Group's wording._

## Skills named

A/B Testing, Content Management, Generative Engine Optimization (GEO), Google Analytics, Google Search Console, SEO, WordPress

## Required

- 3+ years of web strategy and content management experience
- Full-time prior work experience with websites
- Hands-on experience in a web CMS
- Cross-functional workflow management with multiple stakeholders
- SEO/GEO best practices knowledge and application
- Bachelor's degree

## Nice to have

- WordPress experience
- Web analytics and performance measurement tools
- Google Analytics and Google Search Console experience
- Financial industry experience

Apply on Blackstone Group's site: https://blackstone.wd1.myworkdayjobs.com/en-US/Blackstone_Careers/job/New-York/Web-Strategy--Associate---Digital-Marketing_43085-1