# Director, Growth Marketing

Hiring organization: [OpenRouter](https://career.thegoodapps.co/organizations/openrouter)

Canonical page: https://career.thegoodapps.co/jobs/cd93a8dc-f1fe-464d-9a93-bf41f1e23b81

Listed on OpenRouter's own careers site. Applications go to them directly.

- Seniority: Director
- Location: Remote (US)
- Remote: yes
- Salary: 190000 – 230000 USD per year

## Summary

Director-level growth marketing role leading self-serve revenue strategy for an AI infrastructure platform with 10+ million users. You'll own the paid media, organic search, and conversion optimization engine ($5M+ budget) that moves developers from discovery through signup and expanding credit usage, while also supporting enterprise demand generation.

_Our summary, not OpenRouter's wording._

## Skills named

Conversion Rate Optimization, Demand Generation, Product Analytics, SEO

## Required

- 8+ years in growth or performance marketing
- Meaningful experience at developer tools, API-first, or technical B2B SaaS company
- Direct accountability for self-serve or usage-based revenue as primary metric
- Managed $5M+ annual multi-channel paid budget or scaled program from seven figures to that range
- Hands-on with product analytics tools and attribution design
- Designed and implemented at least one incrementality or holdout test
- Owned or directed SEO for a technical product with perspective on answer engine optimization
- Built and ran CRO/experimentation programs with statistical discipline
- Capable of executing solo and building functions as they scale

## Nice to have

- Marketing experience with AI engineers or built against an LLM API (especially via OpenRouter)
- Brand campaign experience with measurement via brand-lift studies or geo holdouts
- Demand generation or ABM experience supporting enterprise sales
- Experience in consumption-pricing businesses where marketing is judged on usage rather than leads

Apply on OpenRouter's site: https://jobs.ashbyhq.com/openrouter/9c1cb711-cd17-4d07-9be5-f122c0a865b9/application